Posts Tagged ‘behind the weekend box office’
 

 

Behind the US/Worldwide Weekend Box Office – 5.21.2017

  OPENINGS:  ALIEN: COVENANT (TSG/20th) slumped almost as badly on its 2d day of release as the unpopular Prometheus (22% vs 25%), and the result was a lackluster $36M weekend in the US–and even that number includes...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 10/11/15

  OPENINGS:  PAN (RatPac-Dune/Warners) now owns a dubious place in box office history, as one of Hollywood’s biggest flops ever.  On a production/worldwide marketing cost that will exceed $300M, its $15.5M US openi...
by Mitch Salem
 

 

 

BEHIND THE WEEKEND BOX OFFICE – 3/2/14

  OPENINGS:  NON-STOP (Universal) had a very solid Saturday, rising 22% from Friday, and even though Oscar Sunday may push it below the $30M weekend it’s currently projecting, it should comfortably take the weekend....
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 4/3/16

  THE MAIN EVENT:  As the roof caved in on BATMAN V SUPERMAN:  DAWN OF JUSTICE (DC/RatPac/Warners), the studio had two last-ditch goals:  to avoid a Weekend 2 result that dropped 70% from last week or dipped below $50M ...
by Mitch Salem
 

 

 

BEHIND THE WEEKEND BOX OFFICE – 8/25/13

  OPENINGS:  THE MORTAL INSTRUMENTS: CITY OF BONES (Screen Gems/Sony) won the weekend’s battle (among newcomers) but isn’t likely to win the war, with a very blah $3K average at over 3000 theatres for a $9.3M ...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 10/18/15

  OPENINGS:  Considering that it’s based on a series of novels, GOOSEBUMPS (Columbia/Sony) was certainly intended to be the launch of a new franchise for Sony.  It took the weekend in the US with $23.5M and should ...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 9/21/14

  OPENINGS:  THE MAZE RUNNER (20th) is off to a healthy start worldwide, leading the US with $32.5M and overseas with $37.9M, the latter in 47 territories (and such major areas as Western Europe and China still to come).�...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 6.24.2018

  OPENINGS:  JURASSIC WORLD: FALLEN KINGDOM (Legendary/Perfect World/Universal) is claiming a round-number $150M US opening (actually $150.001M, which is cute), a number that relies on an extremely strong Sunday projectio...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 1/24/16

  OPENINGS:  The east coast blizzard seems to have had less effect on the weekend box office than one might have assumed, considering that all the newcomers went up from Friday to Saturday, even though they were in typica...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 10/9/16

  OPENINGS:  THE GIRL ON THE TRAIN (DreamWorks/Reliance/Universal) didn’t have much of a Saturday bump, rising just 2% (that compares to 15% for the 2d day of Gone Girl), suggesting that word of mouth is less than s...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 8.20.2017

  OPENINGS:  The $21.6M start for THE HITMAN’S BODYGUARD (Summit/Lionsgate) was on target for the B-movie, which had a modest 2% Saturday dip.  It also earned $6.6M in early international release.  While it does n...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 11.19.2017

  OPENINGS:  Could JUSTICE LEAGUE (RatPac/DC/Warners) actually lose money?  That possibility exists after a worldwide opening (except Japan, not a huge superhero market) that hit only $281.5M, a number that sounds big on...
by Mitch Salem
 

 

 

BEHIND THE WEEKEND BOX OFFICE – 7/28/13

  OPENINGS:   Two smart studio decisions bailed out what could have been a scary opening weekend for THE WOLVERINE (20th).  Fox kept the budget relatively low for its expensive genre, just $250M or so including worldwid...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 4.15.2018

  OPENINGS:  Although the numbers are lower, RAMPAGE (New Line/Warners) is playing much like Kong: Skull Island, another giant monster movie judged by parents to be child-friendly.  Rampage rose 20% on Saturday, giving...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 3.06.2017

  OPENINGS:  LOGAN (TSG/20th) was in full control of the weekend at $85.3M, and the most impressive part of that may be the 5% Saturday drop, an even better hold than Deadpool‘s 10% and the 12% for The Wolverine, l...
by Mitch Salem