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Behind the Weekend Box Office – 3/23/14

  OPENINGS:  DIVERGENT (Summit/Lionsgate) had an unusual trajectory for a YA movie, with a relatively unimpressive start but then much less of a Saturday drop than others in its genre.  The result was a $56M weekend (the...
by Mitch Salem
 
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BEHIND THE WEEKEND BOX OFFICE: 9/22/13

  OPENINGS:  At $21.4M, PRISONERS (Warners) is exactly where the studio hoped it would be, at the sweet spot that propelled The Town to a $92M total (and Argo, with its Oscar help, to $136M).  The question now is whethe...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11.18.2018

  OPENINGS:  FANTASTIC BEASTS: THE CRIMES OF GRINDELWALD (Warners) opened at $62.2M in the US, down 16% from the first Beasts.  In addition, it was more front-loaded, with a 16% Saturday drop compared to 12%.  Exit poll...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1/22/17

  OPENINGS:  Things couldn’t have gone better for M. Night Shyamalan’s SPLIT (Blumhouse/Universal).  It built on its strong Friday with a 13% bump, extremely good for a horror movie, and is estimating $40.2M ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6/21/15

  OPENINGS:  INSIDE OUT (Pixar/Disney) had the largest opening for an animated non-sequel ever at $91.1M.  (Disney is claiming a slightly more abstract record as well, the largest opening for a film that isn’t base...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10/18/15

  OPENINGS:  Considering that it’s based on a series of novels, GOOSEBUMPS (Columbia/Sony) was certainly intended to be the launch of a new franchise for Sony.  It took the weekend in the US with $23.5M and should ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.13.2019

  OPENINGS:  After 4 weeks of holiday movies occupying most of the market, moviegoers were ready for something new, and the beneficiary was THE UPSIDE (STX/Lantern), which substantially beat projections with a $19.6M week...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6/5/16

  OPENINGS:  TEENAGE MUTANT NINJA TURTLES: OUT OF THE SHADOWS (Nickelodeon/Movie Media Group/Alibaba/Paramount) opened 46% below the TMNT reboot 2 years ago at $35.3M.  That suggests a $100M US total, and with $250M+ in ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.7.2018

  OPENINGS:  By horror movie standards, INSIDIOUS: THE LAST KEY (Blumhouse/Universal) didn’t collapse on Saturday (down 13%), and that propelled it to a very solid $29.3M weekend, which among horror product in that ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.18.2017

  OPENINGS:  Despite the advantage of a Father’s Day weekend start, CARS 3 (Pixar/Disney) had the lowest opening of its franchise with $53.5M, 19% below Cars 2, and even 11% behind 2006’s original Cars.  It&#...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8/14/16

  OPENINGS:  The SAUSAGE PARTY (Annapurna/Columbia/Sony) audience was somewhat frontloaded, with a 16% Saturday decline, but the weekend total of $33.6M was still outstanding, the best starring debut for Seth Rogen since ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11/8/15

  OPENINGS:  SPECTRE (MGM/Columbia/Sony) had the #7 opening of the year at $73M… yet there are signs of trouble.  While Skyfall rose 11% on its 2d day of wide release, and Casino Royale gained 5%, Spectre fell by 5...
by Mitch Salem
 
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BEHIND THE WEEKEND BOX OFFICE – 11/3/13

  OPENINGS:  There are still several days before THOR: THE DARK WORLD (Disney) reaches these shores, and it hasn’t opened yet in other major countries like China or Japan, but it’s already looking like a block...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11.4.2018

  OPENINGS:  BOHEMIAN RHAPSODY (Regency/20th) is claiming a round-number $50M weekend, but even if that drifts down a bit in final numbers, it’s still a huge win.  The box office was steady from Friday to Saturday,...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 4/28/13

  OPENINGS:  The biggest story of the weekend took place off American shores, as IRON MAN 3 (Disney) topped all expectations to open with a fantastic $195.3M in 42 territories (China and Russia are the notable ones still ...
by Mitch Salem
 
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