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THE SKED: New Fall Show On-Air Promotion — Update through Sep 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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Weekly Cable and Broadcast Rankings

Updated rankings for the week ending Sunday (with the prior week for comparison).
by Mitch Metcalf
 
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Weekly & Season to Date Network Rankings

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).  With basically full slates of original episodes now for the May sweep, the four broadcast networks co...
by Mitch Metcalf
 
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Articles

Weekly Broadcast Network Ratings through January 27

THE WEEK.  For the recently completed week ending Sunday (January 21-27, 2013), FOX pulled into first place with a 2.56 adult 18-49 rating, thanks to American Idol, a solid premiere for The Following and a lot of repeats o...
by Mitch Metcalf
 
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Top Cable and Broadcast Telecasts of the Week

A very quiet week on broadcast and cable, as usual for the week featuring Independence Day.  
by Mitch Metcalf
 
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Awards

Weekly Network Ratings & Summer to Date Standings

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).   The return of the NFL regular season pushed NBC to the top of the heap (with not one but two prime ...
by Mitch Metcalf
 
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Articles

THE SKED: New Fall Show On-Air Promotion — August 1 Update

>With network on-air promotion activity tracked in hit summer shows (those at or above a 2.0 Adult 18-49 rating) for the second half of July, each network’s marketing strategies are becoming clearer. FOX, with only a 15-h...
by Mitch Salem
 
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The Sked

The Sked: Estimated Weekly Prime Ratings — January 2-8

>Pending updates from the official national ratings for the weekend, we expect CBS to win the week of January 2-8, 2012 comfortably.  NBC will finish in second place, thanks to a Saturday night prime time NFL playoff game,...
by Mitch Salem
 
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The Sked

The Sked: STATE OF THE SEASON Slouching Toward the Finish Line

>Earlier this month, we looked at the sorry state of broadcast ratings since January.  Since the start of Daylight Saving Time, the outlook hasn’t gotten any better.  Dividing the season to date into thirds, the...
by Mitch Salem
 
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Articles

Top Cable and Broadcast Programs of the Week

Updated weekly broadcast and cable rankings:
by Mitch Metcalf
 
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Articles

The Sked: Monday Week 5

On the last night affected by a Presidential Debate this election cycle, NBC stayed on top with a 3.8 preliminary rating with Adults 18-49.  (The night featured 90 minutes of commercially-rated programming: an hour of The Voi...
by Mitch Metcalf
 
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Articles

The Sked: Broadcast Season Averages

A quick update. SEASON TO DATE through five full weeks (32 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.73 rating in prime time (up 19% from the same period last year). FOX is now s...
by Mitch Metcalf
 
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THE SKED: Broadcast Ratings September 12-18

>The week before the big network Premiere Week has NBC in first with about a 2.7 Adult 18-49 rating for the week and the other three major broadcasters at about a 1.7 rating.  NBC was helped by another very ...
by Mitch Salem
 
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Articles

THE SKED: Summer Broadcast Ratings Update August 22-28

>The broadcast week just concluded (August 22-28) was all about NFL preseason football again.  FOX did not have any games this week and has lost MasterChef, dropping the network’s weekly average to around a 1.2 ̵...
by Mitch Salem
 
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Articles

Top Cable and Broadcast Programs of the Week

MTV’s Video Music Awards took the top spot of the week, pushing Duck Dynasty into second place.  AMC’s Breaking Bad ticked up one tenth from last week.  Although it aired directly against the top-rated VMAs, ther...
by Mitch Metcalf
 
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