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THE SKED: New Fall Show On-Air Promotion — Update through August 8

>With network on-air promotion activity tracked in hit summer shows (those at or above a 2.0 Adult 18-49 rating) for about three weeks since mid-July, the networks’ promotional priorities are summarized below. FOX continu...
by Mitch Salem
 
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Articles

The Sked: Tuesday Week Three — Audience Ennui

Tuesday prime time averages from the third week of the season show a 17% decline in live+same day DVR viewing for the four broadcast networks (from an 11.3 combined Adult 18-49 rating for the four networks on the same night las...
by Mitch Metcalf
 
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Weekly Cable and Broadcast Telecast Rankings

Updated cable and broadcast program rankings for the week ending Sunday and the prior week.  As the May sweep ends and repeats begin to dominate summer schedules, the length of the list begins to contract.  (Remember we are o...
by Mitch Metcalf
 
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Articles

THE SKED: New Fall Show On-Air Promotion — Update through August 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about four weeks since mid-July, the networks’ promotional priorities are summarized below. ...
by Mitch Salem
 
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Articles

Weekly Broadcast Network Ratings through January 27

THE WEEK.  For the recently completed week ending Sunday (January 21-27, 2013), FOX pulled into first place with a 2.56 adult 18-49 rating, thanks to American Idol, a solid premiere for The Following and a lot of repeats o...
by Mitch Metcalf
 
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Weekly Network Ratings & Summer to Date Rankings

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals). FOX wins the week with the MLB All-Star Game, while ABC falls back to a weak fourth place, way off last...
by Mitch Metcalf
 
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The Sked

The Sked: STATE OF THE SEASON Slouching Toward the Finish Line

>Earlier this month, we looked at the sorry state of broadcast ratings since January.  Since the start of Daylight Saving Time, the outlook hasn’t gotten any better.  Dividing the season to date into thirds, the...
by Mitch Salem
 
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Top Shows of the Week: Cable and Broadcast

Here is how this television week is shaping up, three days down and four to go.
by Mitch Metcalf
 
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Top Cable and Broadcast Shows of the Week (through Wednesday)

A&E’s Duck Dynasty is in a good position to win another week on all of television.  The second episode of this season is down only half a rating point from last week’s premiere to a 4.5 rating with adults 18-49.
by Mitch Metcalf
 
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The Sked: Wednesday Week Three

Two new shows premiered last night, both at 10 pm: Nashville (2.8 Adult 18-49 rating on ABC) and Chicago Fire (1.9 on NBC).  More on the individual shows below in the network sections, but looking at the networks’ ov...
by Mitch Metcalf
 
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Articles

Weekly Broadcast Ratings: A Creaky Summer Begins

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).  NBC will win the week ending Sunday with a 1.42 adult 18-49 rating in prime time, identical to last w...
by Mitch Metcalf
 
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THE SKED: Summer Broadcast Ratings Update August 8-14

>The broadcast week just concluded (August 8-14) was won by FOX, thanks to the finale of So You Think You Can Dance and NFL Preseason football on Friday (Tampa Bay at Kansas City).  The 1.6 rating for football does not sou...
by Mitch Salem
 
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Articles

Weekly Ratings Way Off the Normal Pace for Broadcast Networks

THE WEEK.  For the recently completed week ending Sunday (February 11-17, 2013), FOX won with a preliminary 2.11 adult 18-49 rating in prime time, down from last week’s 2.25 rating but still ahead of the horrible perf...
by Mitch Metcalf
 
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Articles

Top Cable and Broadcast Programs of the Week

Updated cable and broadcast telecast chart for last two weeks:
by Mitch Metcalf
 
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Articles

The Sked: Spring Broadcast Ratings–Yes, There Is a Problem

>The New York Times recently ran a story about slumping ratings for the broadcast networks, drawing an immediate response by Bill Gorman of tvbythenumbers.com:  “You can always count on Bill Carter of the New York Ti...
by Mitch Salem
 
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