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Broadcast Weekly & Summer Averages: FOX Edges Up Versus Last Year; NBC In Freefall

Big Brother’s second episode aired last night, scoring a preliminary 2.2 rating with Adults 18-49.  Although it was the top-rated broadcast program Sunday night (and the only network program to top a 2.0 rating Sunday), ...
by Mitch Metcalf
 
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THE SKED: CBS Fall Premiere Dates

  As befits the most traditional of the broadcast networks, CBS will launch almost all of its Fall 2012 premieres during Fall Premiere week, Sept. 24-30: Wed Sept 19 8PM:          SURVIVOR Mon Sept 24 8PM:    ...
by Mitch Salem
 
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The Sked: TUESDAY RATINGS July 10 — Preliminary All-Star Game Results

FOX’s coverage of the Major League Baseball All-Star Game is averaging a 2.9 preliminary rating with Adults 18-49.  Remember, that fast nationals do not correctly measure live sports programming.  After the west coast...
by Mitch Metcalf
 
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Broadcast Weekly & Season Averages: 4th of July Blues

The broadcast networks combined for a lowly 4.53 combined 18-49 rating in prime time from July 2-8, 18% below the 42nd week last year (which also included the 4th of July holiday — on Monday).  This is a significantly bi...
by Mitch Metcalf
 
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The Sked: SUNDAY RATINGS July 1: Olympic Fever Begins to Build

A terrific night for NBC as the Sports division took control of Sunday night from the Entertainment division.  U.S. Olympic Trials coverage of three sports dominated the other networks, posting a 2.5 preliminary Adult 18-49 ra...
by Mitch Metcalf
 
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The Sked: FRIDAY RATINGS June 29: Olympic Gymnastics Trials Lead the Way

Once again, live programming proved to be the only way to attract an audience on a tough night like Friday.  NBC’s continuing coverage of U.S. Olmpic Trials worked well with the TV audience, particularly Gymnastics from ...
by Mitch Metcalf
 
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The Sked: WEDNESDAY RATINGS June 27: AGT Shows SYTYCD Who’s the Boss

NBC gave FOX some rare competition on Wednesday night, winning the night and knocking down So You Think You Can Dance, which usually enjoys a competition-free existence. NBC continued live coverage of the U.S. Olympic Trials (...
by Mitch Metcalf
 
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The Sked: TUESDAY RATINGS June 26

Two networks competed last night, FOX and NBC, each ending with a preliminary 2.2 Adult 18-49 rating in prime time. FOX‘s Gordon Ramsay cooking combo of Hell’s Kitchen and MasterChef each averaged a 2.2 rating. ...
by Mitch Metcalf
 
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Promo Watch NEW FALL SHOW PROMOTION — 666 Park Avenue and Nashville Jump to an Early Lead

Promo Watch begins and so far ABC’s 666 Park Avenue and Nashville stand out so far (thanks to a solid assist from the NBA). With the arrival of summer, it is time for the broadcast networks to get busy rolling out their m...
by Mitch Metcalf
 
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The Sked: MONDAY RATINGS June 25

NBC and FOX battled to a tie last night with a good mix of original programming.  ABC was in the hunt until 10 pm, when the atrocious Glass House destroyed any momentum.   NBC aired more U.S. Olympics Trials from 8-9 pm (thi...
by Mitch Metcalf
 
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Broadcast Weekly & Season Averages

ABC won Week 40 of the broadcast season (June 18-24) with a 2.37 Adult 18-49 rating in prime time, its second weekly win in a row (thanks to two NBA Finals games — #4 and #5).  But ABC could really have used a Game 6 on ...
by Mitch Metcalf
 
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The Sked: SUNDAY RATINGS June 24

NBC won a painful Sunday night with a 1.2 preliminary Adult 18-49 rating from 7-11 pm.  The U.S. Olympic Trials at 7 pm, featuring track and field from Eugene, Oregon, averaged a 1.2 rating, starting at a 1.0 in the 7:00 half ...
by Mitch Metcalf
 
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The Sked: FRIDAY RATINGS June 22 — A Portrait of Two News Divisions

An abysmal night of television Friday night for the most part, with the top-rated broadcast network (ABC) averaging a 1.1 preliminary Adult 18-49 rating.  NBC was a close second at a 1.0 rating from 8-11 pm, but NBC News disti...
by Mitch Metcalf
 
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The Sked: THURSDAY RATINGS June 21 — UPDATED With Final NBA Ratings

ABC had its last night of basketball-fueled domination Thursday, with Miami winning at home and ending the series at five games.  Nothing on the other networks had a chance of working. ABC carried ESPN’s coverage of Gam...
by Mitch Metcalf
 
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The Sked: WEDNESDAY RATINGS June 20 — Reality Graveyard

Other than So You Think You Can Dance on FOX, reality on the other networks completely tanked last night.  Both Duets and Dogs in the City continued their miserable runs at around a 1 rating and part one of two-night Justin Bi...
by Mitch Metcalf
 
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