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WEEKEND BOXOFFICE: STUDIO SCORECARD – 1/15/12

> Due to the Martin Luther King holiday on Monday, all studios are estimating low Sunday drops, although some are projecting more aggressively than others. UNIVERSAL:  CONTRABAND held almost even on Saturday, which is good...
by Mitch Salem
 
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WEEKEND STUDIO ESTIMATES January 13-15

>The weekend studio estimates (based on Friday and Saturday actuals and projections for Sunday) are coming in very similar to the weekend numbers posted yesterday (based on Friday actuals only).  Contraband is leading the ...
by Mitch Metcalf
 
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FRIDAY BOXOFFICE: STUDIO SCORECARD – 1/14/12

> The Martin Luther King holiday weekend, a relatively small one for Hollywood because many people work on Monday, begins. UNIVERSAL: The studio made the fairly extraordinary decision to sit out the holiday movie season entirel...
by Mitch Salem
 
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FRIDAY JANUARY 13 BOX OFFICE RESULTS

> The second weekend of 2012 looks better than we forecast (Contraband and Beauty and the Beast 3D are ahead of the ShowBuzzDaily weekend predictions), but the weekend is still looking pretty soft.  The top 12 films should...
by Mitch Metcalf
 
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BIJOU BOXOFFICE: EARLY FRIDAY REPORT

> According to preliminary numbers at Deadline, the weekend is looking auspicious for Mark Wahlberg’s CONTRABAND.  The modestly budgeted thriller (which, however, Universal has been expensively marketing for a solid ...
by Mitch Salem
 
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WEEKEND BOXOFFICE: STUDIO SCORECARD – 1/9/12

> Live by Cinemascore, die by Cinemascore. THE DEVIL INSIDE:  The most hilarious studio event of the last 24 hours has been Paramount‘s frantic attempt to argue that an “F” Cinemascore for THE DEVIL INSID...
by Mitch Salem
 
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WEEKEND BOXOFFICE: EARLY NUMBERS – 1/7/12

> Dateline has preliminary figures for Saturday and the weekend, and as expected, Paramount’s THE DEVIL INSIDE took a significant 25+% hit in its second day, a trend that will no doubt continue as stories of audiences in ...
by Mitch Salem
 
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FRIDAY BOXOFFICE: STUDIO SCORECARD – 1/6/12

> Everyone wanted to go to the movies on the first full weekend of 2012. PARAMOUNT:  The studio went straight to its Paranormal Activity playbook to launch THE DEVIL INSIDE (pre-release screenings, months of buzz), and it ...
by Mitch Salem
 
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FRIDAY JANUARY 6 BOX OFFICE RESULTS

> 2012 is off to a solid start with $135 million in business for the top 12 films — up 12% from a typical performance for the first weekend of the year but up sharply from the disaster that was 2011’s opening frame....
by Mitch Metcalf
 
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WEEKEND BOX OFFICE PREDICTIONS January 6-8

>2012 is underway with one wide release this weekend (and only 2,000 theaters or so at that) and one major expansion.  The Devil Inside should battle Mission: Impossible — Ghost Protocol for the top spot this weekend...
by Mitch Metcalf
 
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