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January 14, 2012
 

FRIDAY JANUARY 13 BOX OFFICE RESULTS

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Written by: Mitch Metcalf
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The second weekend of 2012 looks better than we forecast (Contraband and Beauty and the Beast 3D are ahead of the ShowBuzzDaily weekend predictions), but the weekend is still looking pretty soft.  The top 12 films should total about $113 million, down 2% from the same weekend last year (which was pretty bad).  More important, this weekend is down 21% from the average comparable weekend over the past several years.   


Contraband is opening better than forecast, pulling in almost $9 million Friday and an estimated $24 million for the three-day opening weekend, compared to a $16.5 million ShowBuzzDaily forecast.  Contraband is headed for a preliminary $70 million total domestic.  

Beauty and the Beast 3D is also exceeding our prediction: opening with almost $6 million Friday on its way to almost $19 million for Friday-Sunday, ahead of the $14 million prediction.  The 3D re-issue is headed for $87 million total domestic.

Joyful Noise is more in line with our expectations: over $3 million Friday and almost $11 million this weekend, just under the $12 million forecast. 

 The Devil Inside looks to be down 77% Friday-Sunday compared to the opening weekend, and we have taken down the exorcism film down to $55 million total estimated domestic.

In case you missed them, click to see this week’s Weekend Predictions

  
January 13-15, 2012     Pre-Wknd    Wknd            Showbuzz
(millions)              Showbuzz    Early    FRI    Domestic
                        Forecast    Proj.   Actual   Final

Contraband (Uni)         [$16.5]    $24.1   $ 8.7     $ 70
Beauty & Beast 3D (Dis)  [$14.0]    $18.8   $ 5.6     $ 87
Mission: Impossible 4 Par[$11.5]    $11.4   $ 3.3     $223
Joyful Noise (WB)        [$12.0]    $10.7   $ 3.3     $ 31
Sherlock Holmes 2 (WB)   [$11.5]    $ 8.3   $ 2.4     $190
The Devil Inside (Par)   [$ 9.0]    $ 7.7   $ 2.7     $ 55
Girl Dragon Tattoo (Sony)[$ 7.5]    $ 6.2   $ 1.9     $109
War Horse (DW/Dis)       [$ 5.0]    $ 6.0   $ 1.6     $ 87
We Bought a Zoo (Fox)    [$ 5.0]    $ 5.6   $ 1.4     $ 81

Iron Lady (Wein)         [$ 3.5]    $ 5.4   $ 1.6     $ 20

Alvin & Chipmunks 3 (Fox)[$ 6.0]    $ 5.2   $ 1.2     $126

Adventures Tintin (Par)  [$ 4.5]    $ 3.5   $ 0.8     $ 80


Note: The table above summarizes an early look at the weekend.  The first column is a reminder of each film’s ShowBuzzDaily Forecast for the weekend (in brackets).  The second column, on which the films are sorted, displays the new weekend projection for each film, based on the Friday numbers (the third column).  The final     column is a preliminary estimate of the ShowbuzzDaily Domestic Total number for the film’s total run in North America.  A “++” indicates the Domestic number has been upgraded; a “–” indicates a downgrade.  


Total Box Office Volume 

The Top 12 Films this weekend are looking like $113 million total Friday-Sunday, down 2% from the same calendar weekend last year and down a more significant 21% from the typical volume for this weekend in other years.          

Top 12 Films: Weekend #2

     Volume    Movies Opening Each Weekend (millions)
2012  $113  Contraband $24, Beauty Beast 3D $19, Joyful Noise $11

2011  $115  Green Hornet $33.5, The Dilemma $18  
2010  $157  Book of Eli $33, Lovely Bones $17, Spy Next Door $10
2009  $165  Paul Blart $32, My Bloody Valentine $21 Notorious $20

2008  $132  Cloverfield $40, 27 Dresses $23, Mad Money $8

2008-11
Avg   $142


Check back tomorrow for updated weekend figures and revised estimates for domestic final grosses.

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About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.