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EARLY FRIDAY BOX OFFICE: “Alien: Covenant” Doesn’t Blast Off, “Everything” Mild

  ALIEN: COVENANT (TSG/20th) was supposed to refresh the franchise after the disenchanted response to Prometheus, but it’s opening at the low end of expectations.  Preliminary numbers at Deadline put opening day at ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Ouija” Frightening Enough For the Win

  With Halloween, a traditionally slow moviegoing day, falling on Friday next week, this is the de facto Halloween movie weekend, which left a clear path for the low-budget OUIJA (Universal).  According to preliminary num...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “50 Shades” of Box Office Domination Begins

  FIFTY SHADES OF GREY (Universal/Focus) had the giant box office start that’s been anticipated since the movie was announced.  According to preliminary numbers at Deadline, it earned $31M on Friday (that includes $...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Hail, Caesar!” Mild, Jane Austen “Zombies” and “Choice” Crash On Un-Super Weekend

  The occasional piece of youth-oriented counterprogramming aside, the studios don’t bring out their big guns for Super Bowl Weekend, since Sunday is destined to be deflated.  Even by those standards, though, this i...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Mamma Mia! Here We Go Again” Tuneful, “Equalizer 2″” Solid, “Hotel Transylvania 3″” & “Skyscraper” Drop

  A weekend of sequels is dancing to the beat of MAMMA MIA! HERE WE GO AGAIN (Perfect World/Universal), which had a $15.1M opening day according to preliminary numbers at Deadline.  That’s up an impressive 53% from ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “The Revenant” Fights Off The “Star Wars” Bear

  THE REVENANT (Regency/20th) is showing impressive strength in its first day of wide release, after 2 strong weeks at NY/LA arthouses.  Preliminary numbers at Deadline give it $14M+ on Friday, putting it surprisingly int...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: Status Mostly Quo

  Preliminary numbers at Deadline present a Friday box office in which few titles moved more than 10% from Thursday, typical for the Christmas-to-New Year’s period.  The top 2, once again, were FROZEN (Disney) and T...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “War Room” Attacks, “We Are Your Friends” Has None

  On one of the slowest weekends of the year, it took some holy help to raise the box office from the dead.  According to preliminary numbers at Deadline, WAR ROOM (Affirm/TriStar/Sony) is edging into Friday’s top s...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Marked Ones” Stumbles To Start 2014

  Based on preliminary numbers at Deadline, PARANORMAL ACTIVITY: THE MARKED ONES (Paramount) is likely to win Friday but lose the weekend.  Its $8.5M start positions it not only to come in below the wide releases of all t...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Office Christmas Party” Solid, “La La Land” Starts Huge

  With a marketplace starved of adult comedy after the failure of Bad Santa 2, and the holiday deluge of product not quite here, this weekend is proving to be good timing for the arrival of OFFICE CHRISTMAS PARTY (DreamWo...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Godzilla” Stomps on Expectations

  The moviegoer love affair with CG spectacles continues in full force, as GODZILLA (Warners/Legendary) appears, on the basis of preliminary numbers at Deadline and elsewhere, to be headed for a $36M Friday (including $9.3...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Goosebumps” Has Early Lead, “Bridge of Spies” Solid, “Crimson Peak” Bleeds

  There’s a lot of new product in the market this weekend, which will drive up multiplex totals, but nothing is really breaking through.  The battle at the top looks like it will be close between GOOSEBUMPS (Columbi...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: Hollywood Takes The Holiday Off

  Labor Day weekend is always the exhausted last gasp of the summer movie season, but this year the studios didn’t even try.  Partly it’s the effect of August having generally been a disaster in 2015 (last yea...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “American Sniper” Eliminates “Mortdecai” and “The Boy Next Door”

  By Sunday, AMERICAN SNIPER (Warners/Village Roadshow) may have one of the top 10-day wide release box office totals in history, as Clint Eastwood’s behemoth continues to lay waste to everything else in theatres.  ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Night School” Soft, “Smallfoot” Mild, “Hell Fest” Low & More

  The weekend box office race may end up being quite close once matinees come into play, but NIGHT SCHOOL (Perfect World/Universal) took Friday, with preliminary numbers at Deadline putting it at $9.3M for the day (includi...
by Mitch Salem
 
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