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Behind the Friday Box Office – 11/21/14

  OPENINGS:  Congratulations and condolences to THE HUNGER GAMES:  MOCKINGJAY PART 1 (Lionsgate), which had the biggest day of any movie this year–yet at $55M (slightly higher than Friday afternoon estimates had pr...
by Mitch Salem
 
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Behind the Friday Box Office – 5/30/14

  OPENINGS:  MALEFICENT (Disney) didn’t come cheap–with worldwide marketing, its price-tag will top $300M.  But it seems to be money well spent, as its $24.2M Friday should propel it into a $70M+ weekend.  I...
by Mitch Salem
 
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Behind the Friday Box Office – 8/8/14

  OPENINGS:  TEENAGE MUTANT NINJA TURTLES (Paramount) may or may not turn a big profit–it carries a $300M pricetag (including worldwide marketing), and could falter quickly now that the fans have shown up–but ...
by Mitch Salem
 
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BEHIND THE FRIDAY BOX OFFICE – 11/22/13

  OPENINGS:  THE HUNGER GAMES: CATCHING FIRE (Lionsgate) came up from initial Friday estimates to $70.5M, the 7th highest single day box office in US history (behind the final Harry Potter, The Avengers, The Dark Knight, ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Furious 7″” Takes 3rd Weekend Flag Over “Blart 2,” “Unfriended”

  FURIOUS 7 (Universal) will handily take its third consecutive weekend title after what preliminary numbers at Deadline say was an $8M Friday.  That’s down about 58% from last Friday (which was 54% down from the Fr...
by Mitch Salem
 
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Behind the Friday Box Office – 6/27/14

  On Friday, the big alien robots blew things up. OPENINGS:  TRANSFORMERS: AGE OF EXTINCTION (Paramount) got the Friday it was hoping for, the biggest day of 2014 at $41.6M, and one that gives the blockbuster a strong (al...
by Mitch Salem
 
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Behind the Friday Box Office – 3/14/14

  OPENINGS:  NEED FOR SPEED (DreamWorks/Disney) won Friday with $6.6M (which includes $1.1M from Thursday night), but it’s destined to come in 2d or even 3rd for the weekend, probably under $20M.  At a $175M cost (...
by Mitch Salem
 
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Behind the Friday Box Office – 5/16/14

  OPENINGS:  GODZILLA (Warners/Legendary) had the opening of its dreams with $38.5M on Friday (including $9.3M from Thursday night)–higher than the openings for The Amazing Spider-Man 2 ($35.2M) and Captain America:...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Godzilla” Stomps on Expectations

  The moviegoer love affair with CG spectacles continues in full force, as GODZILLA (Warners/Legendary) appears, on the basis of preliminary numbers at Deadline and elsewhere, to be headed for a $36M Friday (including $9.3...
by Mitch Salem
 
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Behind the Friday Box Office – 7/25/14

  OPENINGS:  Despite all the testosterone flowing through the Avengers-verse, the biggest star to emerge from the mega-franchise is turning out to be Scarlett Johansson, the latest warrior woman at the front of the box of...
by Mitch Salem
 
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Behind the Friday Box Office – 4/4/14

  OPENINGS:  The $37M Friday for CAPTAIN AMERICA: THE WINTER SOLDIER (Disney) was the highest ever in the month of April, ahead of Fast Five‘s $34.4M.  Fast Five fell 13% on Saturday to hit a $86.2M weekend, and Wi...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Angry Birds” Fly Higher Than “Captain America,” “Neighbors 2″”

  THE ANGRY BIRDS MOVIE (Rovio/Sony) is keeping the momentum going at the early summer box office, with a preliminary Friday, per Deadline, at $11M.  That’s almost exactly the same opening day as Sony’s Hotel ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Maleficent” Soars, “A Million Ways” Perishes

  MALEFICENT (Disney) performed as well as its Thursday night start suggested it might, at the high-end of expectations according to preliminary Friday numbers at Deadline and elsewhere.  The revisionist fairy tale surged...
by Mitch Salem
 
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Behind the Friday Box Office – 12/5/14

  OPENINGS:  None, really, although you could stretch and include THE PYRAMID (20th), an ultra-low budget, barely-marketed “found-footage” horror item that opened at just 589 theatres.  It made $458K on Frida...
by Mitch Salem
 
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Behind the Friday Box Office – 5/9/14

  OPENINGS:  NEIGHBORS (Universal) is a big win for all concerned, with a huge $19.6M Friday that could put it in reach of $50M for the weekend, especially if the fact that this is a rare mainstream Hollywood non-rom-com ...
by Mitch Salem
 
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