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Behind the US/Worldwide Weekend Box Office – 2.20.2022

  OPENINGS:  UNCHARTED (Columbia/Sony) had a strong start with $44.2M ($51M with the holiday Monday), once again largely due to the M18-34 demo, but also suggesting that Tom Holland may be emerging as an action star even ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.28.2023

  OPENINGS:  JOHN WICK: CHAPTER 4 (Lionsgate) roared to a $73.5M start, more than 20% higher than its predecessor Parabellum‘s $56.8M.  If it holds at that pace–and it has no direct competition until Renfield...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.10.2023

  OPENINGS:  Hiyao Miyazaki’s THE BOY AND THE HERON (GKids) exceeded expectations and set a high-water mark for its filmmaker and for non-franchise Japanese animation with a $12.8M launch.  The film will lose its I...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8/3/14

  OPENINGS:  The world, if not the galaxy, belonged to GUARDIANS OF THE GALAXY (Marvel/Disney) this weekend.  In the US, its $94M start (as is typical, Disney estimated an aggressively strong Sunday, down just 19% from S...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5/24/15

  OPENINGS:  Here’s a telling stat for TOMORROWLAND (Disney):  although the movie was aimed squarely at a family audience, only 30% of the people who showed up were in that demo.  Instead, 60% of the audience was ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.6.2017

  OPENINGS:  Not much changed between Friday’s results and weekend studio estimates.  THE DARK TOWER (MRC/Columbia/Sony) was unsurprisingly frontloaded between fans of the novels and bad word of mouth, and it dropp...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.17.2019

  OPENINGS:  For a movie aimed at children that isn’t a frontloaded franchise installment, WONDER PARK (Nickelodeon/Paramount) had an unimpressive 19% Saturday bump, and it emerged with a $16M weekend that won’...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.22.2022

  OPENINGS:  Considering that DOWNTON ABBEY: A NEW AGE (Focus/Universal) is something like a fresh MCU chapter for the older female audience, the fact that the sequel opened at $16M despite solid reviews–a painful 4...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office 6.11.2023

  OPENINGS:  TRANSFORMERS: RISE OF THE BEASTS (Hasbro/Paramount) launched at the higher end of tracking expectations with $60.5M.  Beasts is a much bigger-budgeted effort than its immediate predecessor, 2018’s Bumb...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.24.2024

  OPENINGS:  GHOSTBUSTERS: FROZEN EMPIRE (Columbia/Sony) played as a family movie, with a Saturday afternoon bump, and that enabled it to match projections at $45.2M, slightly higher than the $44M start for 2021’s G...
by Mitch Salem
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Behind the US/Worldwide Weekend Box Office – 11/23/14

  OPENINGS:  It’s official:  THE HUNGER GAMES: MOCKINGJAY PART I (Lionsgate) opened to $123M in the US, down 20% from the first Hunger Games and down 23% from Catching Fire.  That’s still the #1 opening of t...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10/18/15

  OPENINGS:  Considering that it’s based on a series of novels, GOOSEBUMPS (Columbia/Sony) was certainly intended to be the launch of a new franchise for Sony.  It took the weekend in the US with $23.5M and should ...
by Mitch Salem
 
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Behind the US/Worldwide Box Office – 12/18/16

  OPENINGS:  For ROGUE ONE (Lucasfilm/Disney), massive success was taken for granted, and the question was how big a standalone spin-off entry in the Star Wars canon could be.  The answer is pretty damn big:  its $155M ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.19.2018

  OPENINGS:  CRAZY RICH ASIANS (Color Force/SK Global/Warners) had a strong 42% Saturday bump, an especially bright sign for a film that might have been expected to play as front-loaded for a niche audience.  That pushed...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.9.2019

  OPENINGS:  THE SECRET LIFE OF PETS 2 (Illumination/Universal) had a better launch than this weekend’s other big arrival, but it was a major box office disappointment in its own right.  The $47.1M weekend was down...
by Mitch Salem
 
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