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Behind the US/Worldwide Weekend Box Office – 10.8.2023

  OPENINGS:  THE EXORCIST: BELIEVER (Blumhouse/Morgan Creek/Universal) was at the low end of expectations with $27.2M, and it was also below projections internationally with $17.9M in 52 markets.  It’s hard to tell...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.4.2018

  OPENINGS:  Both of the weekend’s R-rated arrivals had fair Saturday bumps, reflecting their older audiences.  However, that’s also the demo for Oscar viewing, so we’ll see if their Sunday estimates ar...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.17.2017

  OPENINGS:  STAR WARS: THE LAST JEDI (Lucasfilm/Disney) had an excellent Saturday for a blockbuster of its size, dropping 39% from Friday, where The Force Awakens had fallen 43%.  That cemented Last Jedi as the 2nd-high...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3/15/15

OPENINGS:  Fill in the ball/glass slipper/fairy tale reference of choice, because CINDERELLA (Disney) performed beautifully, with $70.1M in the US.  That puts it ahead of the $69.4M opening of Maleficent (unless adjusted numb...
by Mitch Salem
 
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Behind the US/Worldwide Box Office – 11.14.2021

  OPENINGS:  CLIFFORD THE BIG RED DOG (Nickelodeon/Paramount, also on Paramount+) opened on Wednesday and earned $22M over 5 days, $16.4M of it over the weekend.  That’s somewhat above the $13.1M start for Paw Patr...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.20.2023

  OPENINGS:  Although BLUE BEETLE (DC/Warners) won the weekend over a tiring Barbie, it landed at the low end of expectations with $25.4M–and given the heavy 15% Friday-to-Saturday drop (much steeper than the 4%/6% ...
by Mitch Salem
 
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New Year’s Weekend Box Office Update

  Official studio estimates are in for New Year’s Weekend in the US, but overseas numbers are still sketchy.  A few notes: ROGUE ONE (Lucasfilm/Disney) had a US result in keeping with preliminary numbers, up 15% on ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 9.24.2017

  OPENINGS: KINGSMAN: THE GOLDEN CIRCLE (MARV/20th) took the weekend, but at $39M it was below Fox’s minimal target number of $40M.  Since sequels burn out faster than initial films in a series, Golden Circle will p...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.14.2024

  OPENINGS:  CIVIL WAR (A24) marked its studio’s biggest swing to date, with costs that will approach $100M for production and worldwide marketing.  (A24 limited its risk by pre-selling some overseas territories to...
by Mitch Salem
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Behind the US/Worldwide Weekend Box Office – 7/31/16

  OPENINGS:  JASON BOURNE (Perfect World/Universal) is claiming a $60M US start, although as is par for the course, that number includes an aggressive Sunday estimate and could come down a bit on Monday.  In any case, it...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.22.2017

  OPENINGS:  BOO 2! A MADEA HALLOWEEN (Lionsgate) took the weekend with $21.7M, down 24% from last year’s first Boo.  That puts it behind all the previous Madea openings except A Madea Christmas, which had the enti...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 10.25.2020

  OPENINGS:  The only wide launch this week (2027 theatres) was the horror movie THE EMPTY MAN (20th/Disney), which despite its big-studio credentials had a nearly invisible level of marketing behind it, and started with ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 9/18/16

  OPENINGS:  None of the studio releasing new films this weekend had much to be happy about.  BLAIR WITCH (Lionsgate) was the top of the newcomers in the US, but with a $9.7M start, it’s low-end even by the standar...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.31.2019

  OPENINGS:  DUMBO (Disney) had a 14% Saturday bump that was merely OK considering its underwhelming first day, and that brought it to a $45M weekend.  Even if it reaches $150M in the US, it would need help to get out of...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.7.2024

  OPENINGS:  The traditional horror movie start of the new year was provided by NIGHT SWIM (Blumhouse-Atomic Planet/Universal), although at $12M it was the lowest such arrival since The Grudge started with $11.4M in 2020....
by Mitch Salem
 
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