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Behind the US/Worldwide Weekend Box Office – 8.25.2024

  OPENINGS:  None of the weekend’s wide arrivals found much of an audience.  BLINK TWICE (MGM/Amazon) led the weak group with $7.3M, and given its relatively low $20M+ production costs, it might hit breakeven, depe...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.4.2024

  OPENINGS:  TRAP (Blinding Edge/Warners) had the unenviable task of facing the 2nd weekend of Deadpool and Wolverine and wasn’t up to the task, emerging at the low end of expectations with $15.6M.  That’s in...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.14.2024

  OPENINGS:  LONGLEGS (Neon) captured the zeitgeist, successfully delivering the marketing message that it was the scariest horror movie in recent memory.  The result was  a$22.6M weekend, which set a new Neon record by...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.21.2024

  OPENINGS:  The box office for TWISTERS (Warners/Universal) was paradoxical.  In the US, the movie strongly outperformed expectations with $80.5M.  However, it showed much less appeal overseas, with $27.1M in 76 territ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.11.2024

  OPENINGS:  IT ENDS WITH US (Wayfarer/Columbia/Sony) roared past expectations with a remarkable $50M.  That studio estimate comes with a couple of asterisks–it includes an unspecified amount from wide Wednesday sc...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.18.2024

  OPENINGS:  ALIEN: ROMULUS (20th/Disney) became the latest franchise product to hit big this summer, arriving at the high end of expectations with $41.5M.  That was higher than 2017’s Alien: Covenant ($36.2M), alt...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.28.2024

  OPENINGS:  DEADPOOL AND WOLVERINE (Marvel/Disney) landed at the top of sky-high expectations with $205M in the US and $233.3M overseas, the best US (and MCU) start since Spider-Man: No Way Home in 2021, the best worldwi...
by Mitch Salem
 
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