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The Sked

The Sked: PROMO WATCH — Through Tuesday October 18

>On NBC, Grimm is now the network’s #1 promo priority, based on our sampling of programming over the past week.  Up All Night, which received almost a full minute of promo time in Parenthood last night, mov...
by Mitch Salem
 
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Articles

The Sked: PROMO WATCH — Update through February 23

>GCB and the Oscars are the big bets for ABC in recent days, while NBC continues to make an extraordinary push for Awake.  CBS is hoping to take Person of Interest to another level, and FOX just doesn’t seem to be ma...
by Mitch Salem
 
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Articles

THE SKED SEASON FINALE REVIEW: “Person Of Interest”

  There’s a reason CBS is as successful as it is.  PERSON OF INTEREST is just a procedural–albeit one with an unusually complicated premise–but it mixes solid plotting, well-paced action and just enough ...
by Mitch Salem
 
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Articles

THE SKED THURSDAY NETWORK SCORECARD – 3/8/12

> AWAKE is getting sleepy. NBC:  A 20% drop from a series premiere isn’t ordinarily anything shocking or particularly worrisome.  But when you start with a 2.0 the way AWAKE did, that leaves you with a 1.6 in We...
by Mitch Salem
 
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Articles

THE SKED: Thursday Ratings – Network Scorecard – 10/13/11

> On a rare night this week not affected by baseball, a mixed set of results for the networks. NBC:  The strategy of double-pumping WHITNEY and PRIME SUSPECT with repeat episodes on Mondays and Wednesdays in order to expos...
by Mitch Salem
 
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Articles

THE SKED’S THURSDAY NETWORK SCORECARD – 11/17/11

> The final Thursday of November sweeps wasn’t impressive for anyone. ABC:  The network had to be disappointed with the 2.5 earned by its 2-hour, much-promoted “intervention” episode of PRIVATE PRACTICE, ...
by Mitch Salem
 
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Articles

THE SKED: Thursday Ratings – Network Scorecard – 11/3/11

> With baseball out of the way, last night was a picture of what a “typical” Thursday will look like. FOX:  The return of BONES was a very healthy 0.6 higher than its season premiere last year (when it was in t...
by Mitch Salem
 
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Articles

The Sked: Thursday Week 8

Last night the regular CBS Thursday schedule tied its season high (premiere night) with a 3.4 adult 18-49 rating in the fast nationals from 8-11 pm.  Last night is also up over the same night last year (2.8) and up over the se...
by Mitch Metcalf
 
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Articles

THE SKED: New Fall Show On-Air Promotion — Update through Sep 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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Reviews

THE SKED SEASON FINALE REVIEW: “Chicago Fire”

  NBC is all-in on CHICAGO FIRE.  Not only has it given the show a plum spot for the fall on Tuesdays with The Voice as its lead-in, it’s ordered a police-oriented spin-off for midseason.  All this enthusiasm is a ...
by Mitch Salem
 
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Articles

The Sked: Thursday September 27 Ratings — Updated with Official Nationals

Completely updated with official national ratings. Thursday premiere night is down 23% collectively for the broadcast networks (10.5 Adult 18-49 rating last night versus 13.7 last fall on premiere Thursday).  CBS is most on tr...
by Mitch Metcalf
 
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Articles

THE SKED’S THURSDAY NETWORK SCORECARD – 2/9/12

> Unfortunately for NBC, there are other nights in the week besides Monday. NBC:  The gradual season-long collapse of THE OFFICE continued last night, as the show’s 2.5 hit not just a season low, but its lowest ratin...
by Mitch Salem
 
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Articles

THE SKED: THURSDAY Ratings September 22

> Thursday night is off and running, and the highest rated show on the night is Big Bang Theory on CBS with a 4.9 Adult 18-49 rating (4.8 the first half hour and a 5.0 from 8:30-9:00).  The highly anticipated Person of Int...
by Mitch Metcalf
 
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