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THE SKED’S THURSDAY NETWORK SCORECARD – 12/15/11

> Silent Night = America’s TV sets during holiday season… FOX:  Reality competition shows are supposed to build as contestants are eliminated and the show nears its conclusion.  THE X FACTOR, though, has b...
by Mitch Salem
 
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The Sked: THURSDAY RATINGS October 13

> The X Factor won Thursday (the fourth of the season) with a 3.6 Adult 18-49 rating.  The Thursday track for X Factor has been 4.3…3.9…4.0…3.6.  The 3.6 will probably go up to a 3.7 or 3.8 in the of...
by Mitch Metcalf
 
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THE SKED: Broadcast Network On-Air Promotion

>Last night in the hit summer shows (NBC’s America’s Got Talent and FOX’s Hell’s Kitchen), we took a look at the priorities for new fall series promotion.  The big winners on NBC were the comedies W...
by Mitch Salem
 
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THE SKED: Thursday Ratings – Network Scorecard – 10/13/11

> On a rare night this week not affected by baseball, a mixed set of results for the networks. NBC:  The strategy of double-pumping WHITNEY and PRIME SUSPECT with repeat episodes on Mondays and Wednesdays in order to expos...
by Mitch Salem
 
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THE SKED: Broadcast Network On-Air Promotion July 20

>Last night we had our first look at CBS’s current promotional priorities in the one-hour Big Brother at 8:00 pm.  With a fairly light on-air promo load, dramas got the lion’s share of time: Unforgettable (one ...
by Mitch Salem
 
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THE SKED PILOT REPORT: PREMIERING TONIGHT – NBC’s “Prime Suspect”

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques sh...
by Mitch Salem
 
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