Steadiness can be good news these days. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK FINALS:  So much for the excitement about CONTAINMENT growing from its premiere, as it gave back that 0.1 bump in final numbers.  (Although holding steady from a debut isn’t bad either.) Elsewhere, THE VOICE and the NCIS: NEW ORLEANS rerun gained 0.1, and the Prince NEW GIRL rerun lost 0.1.   […]

Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): TBS and TNT’s NCAA FINAL FOUR games had the spotlight on Saturday cable, with TBS scoring 3.25 for Duke vs. Michigan State and 5.48 for Kentucky vs. Wisconsin, and TNT at 1.05/1.44 for the games.  The […]

> NEW SHOWS in BOLD.  New Time Periods in Italics. WHAT WE LIKE:  A lot of new shows (four new shows on a five-night network).  CW is playing like the clock is running out and trying to make something happen.  Four of five nights feature a new series, with three of the new shows (all […]

  Quiet premieres. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

Note: The preliminary numbers below for NBC contain viewing the Baltimore-Buffalo NFL Divisional playoff game in most of the country (the roughly 75% of the country living in the Eastern and Central time zones). The preliminary NBC numbers below contain viewing of local programming in the West. The official nationals next week will synchronize the […]

  A strong night for THE BACHELOR. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.44, and FOX’s PBC BOXING adjusted to 0.21.  In addition, CBS’s FBI rerun adjusted up to the next tenth, while at NBC, the KENAN rerun adjusted down to the next-lowest tenth, and the WEAKEST LINK rerun adjusted down two-tenths.         Broadcast […]