THE X-FILES continued downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  NETWORK UPDATE:  Both NCIS: NEW ORLEANS and PERSON OF INTEREST added 0.1 in final numbers, as did the rerun of THE FLASH. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): PRETTY LITTLE LIARS (ABCF) topped Tuesday cable, although it was off 0.02 from […]

        NETWORK FINALS:  THE ORIGINALS and the SHARK TANK rerun gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  With a few exceptions noted in the text, all comparisons are to 2 weeks ago due to the rampant July 4th preemptions last Wednesday.  […]

        NETWORK FINALS:  48 HOURS gained 0.1 in final numbers, while the 9PM DATELINE dropped 0.2, and FOX’s MLB game as well as the SNL and AMERICAN IDOL reruns each lost 0.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA PLAYOFFS game was dominant […]

  The return of Ricky Gervais didn’t help the GOLDEN GLOBES ratings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 2.2, a 0.4 increase from early numbers.  In addition, RANSOM lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A reminder that HBO is one of the networks that lists its theatrical movie telecasts as “originals,” which […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game held at 1.6, and FOX’s game rose 0.3 to 1.5.  In addition, RUNNING WILD gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  COLLEGE FOOTBALL games and related programming occupied the Top 8 slots on […]

  NETWORK UPDATE:  ROOKIE BLUE and NY MED were up 0.1 in final numbers–but not THE QUEST.  BIG BROTHER also gained 0.1.  THURSDAY CABLE:  The new series on USA and FX continued to flounder.  On USA, RUSH fell 15% to 0.41, while SATISFACTION was at least stable at 0.44.  Things were even worse at FX, where MARRIED dropped by […]