The return of Ricky Gervais didn’t help the GOLDEN GLOBES ratings.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
NBC: THE GOLDEN GLOBES had a preliminary 4.7, down 0.3 from the 5.0 last year. The 2015 Golden Globes went on to a 5.8 official live+same day 18-49 rating after both plays of the telecast were counted. The night started with a preliminary 2.3 for the ARRIVALS SPECIAL, which will likely go down in finals.
ABC: GALAVANT was done no favors by airing against the Globes, and slumped by 0.3 to 0.06 in both half-hours. (GALAVANT also aired against the Globes last year, at a much stronger 1.3.) It was preceded by 0.8 for AMERICA’S FUNNIEST HOME VIDEOS and followed by 0.3 for a pair of QUANTICO reruns.
CBS: The regular line-up returned for the first time since December. 60 MINUTES plunged to 0.8 after being 2 points higher last week with an NFL lead-in, while MADAM SECRETARY, THE GOOD WIFE and CSI: CYBER were all at 1.0, respectively down 0.3, 0.1 and 0.1 from their last airings.
FOX: The NFL WILD CARD game ran until 8:19PM, making a mess of the preliminary numbers for the network. At the moment, all the FOX half-hours are up (THE SIMPSONS by a huge amount), but those numbers will settle down in finals.
Several networks will be in hiding tonight from ESPN’s COLLEGE FOOTBALL CHAMPIONSHIP game (which will also be simulcast across most of ESPN’s empire). However, ABC and NBC will air fresh episodes of THE BIGGEST LOSER and THE BACHELOR.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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