DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

Game 2 of the World Series Wednesday night on FOX averaged a 3.4 adult 18-49, matching Game 1’s young adult rating.  Actually, if we look at the rating to two decimal places rather than the archaic one-tenth of a rating point, Game 2 (3.40) is slightly ahead of Game 1 (3.38).  But any reasonable person […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday December 27 and Sunday December 28, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population. NFL: Week 17 Sunday 10.8 rating CBS 1:00 pm Regional (mostly SD-KC) 10.5 rating FOX 1:00 […]

        NETWORK FINALS:  The 10PM rerun of the MACY’S 4TH OF JULY FIREWORKS SPECTACULAR lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Most regular cable series took July 4th off, leaving the way clear for ESPN2 to have an unusual #1 […]

  NETWORK UPDATE:  SO YOU THINK YOU CAN DANCE gained 0.1 and THE ISLAND fell 0.1 in final numbers.  CABLE HIGHLIGHTS:  As usual on Mondays without special events, the cable night belonged to USA’s WWE coverage and VH1’s LOVE & HIP-HOP.  The former was at 1.38-1.25 over its 3 hours (up about a tenth from […]

  There was very little interest in the return of EXTANT, rebooted or otherwise. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

        NETWORK FINALS: DATELINE gained 0.1 in final numbers, and FRESH OFF THE BOAT lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD ticked up to 0.69, and the clip show lead-in was at 0.39.  On Discovery, GOLD RUSH returned at […]

        NETWORK FINALS:  THE ORVILLE gained 0.2 after football adjustment, putting it at 1.5, down 1.2 from the finals for its Season 1 post-NFL premiere.  Football adjustments also raised 60 MINUTES by 0.2 on CBS, where the 9:18PM rerun of THE NEIGHBORHOOD dropped 0.1, and the 10:48PM SWAT rerun was at 0.4.  […]