DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

>Friday viewing patterns are pretty much locked in.  A brief review of the broadcast networks follow for the record.  TBS coverage of two exciting one-run Game 5’s in the National League will be reported when available.  CBS won the third Friday night of the season with a 1.6 Adult 18-49 rating.  A Gifted Man has […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for 9-1-1: LONE STAR.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast was at 0.60/0.57/0.53 compared to last week’s 0.54/0.48/0.44, and STRAIGHT UP STEVE AUSTIN was down 0.07 to 0.16.  Bravo’s […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although we can’t yet talk about individual viewing behavior, we can in fact look at the audience with […]

Broadcast primetime fast affiliate-based nationals for Monday 12.10.2018 are now expected around 1:30 pm 12:45 pm PT. Cable and broadcast live+same day nationals for Monday 12.10.2018 are now expected around 4:30 pm 4:00 pm PT. ###

NOTE: Fast affiliate-based nationals continue to be distorted by a high number of pre-emptions in large markets for local breaking news. The numbers below represent viewing in primetime on over 200 local stations for each network (some combination of the network schedule and local news coverage in many places).  In light of this, we’re going […]

        NETWORK FINALS:  60 MINUTES gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The increased number of people stuck at home didn’t help all shows.  On HBO, the season premiere of WESTWORLD arrived at 0.29, down a steep 0.60 from its […]