NBC easily took another summer Tuesday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  AFTERNOON UPDATE:  No major changes, as THE BACHELOR and the CBS 9-10PM shows each found an extra 0.1 (keep the latter two off their lows), while SUPERNATURAL shed the same amount. TUESDAY CABLE:  The season finale of BEING MARY JANE (BET) hit a new series high with 1.6 in its 2d hour (up 0.2 […]

  UPDATE:  The big change came early in the evening, as 60 MINUTES adjusted down 0.6 to 2.0, reflecting the deduction of the time zone viewers who were actually watching NCAA TOURNAMENT coverage.  That overrun rose 0.1 to 4.0, and all the rest of the night’s changes were also a matter of 0.1 up or […]

  AFTERNOON UPDATE:  2  BROKE GIRLS and THE VOICE both climbed 0.1, and that was it for the adjustments on original programming.  At 10PM, all the reruns were up 0.1. MONDAY CABLE:  WWE (USA) was as usual in the lead, although at 1.7 it was down 0.2 from last week.  On VH1, BASKETBALL WIVES was […]

  NETWORK UPDATE:  The ONCE UPON A TIME season finale gained 0.1 in final numbers (as did AMERICA’S FUNNIEST HOME VIDEOS), but the REVENGE finale dropped 0.1.  On FOX, AMERICAN DAD was up 0.1 but COSMOS lost 0.1. SATURDAY CABLE:  ORPHAN BLACK (BBCA) stayed at 0.2, and the season premiere of IN THE FLESH that […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

  NETWORK UPDATE:  Both GANG-RELATED and BLACK BOX went up 0.1 in final numbers, which is a bit heartening for GANG in particular, since it means the show went up–however slightly–from its premiere.  Also up 0.1:  the BACHELORETTE rerun. THURSDAY CABLE:  Soon ABC will be airing the Finals, but for now the NBA PLAYOFFS are […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]