Earlier, we saw the season to date ratings for each broadcast network.  Of course, the Monday-Sunday weekly primetime average does not tell the whole story.  Each night of the week has its own character and dynamics.  Here are the night-by-night averages for each network six weeks into the TV season (along the percent change from […]

        NETWORK FINALS:  BIG BROTHER gained 0.1 in final numbers, while PRESS YOUR LUCK lost the same.           Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  As was the case on Tuesday, CNN’s DEMOCRATIC DEBATE easily led Wednesday cable, and the 1.92/2.51/10.7M for the main part of the […]

  NETWORK UPDATE:  All of the night’s adjustments were football-related.  SUNDAY NIGHT FOOTBALL adjusted up to 6.1, which was still far below last week’s 8.6 rating.  60 MINUTES gained 0.3 in final numbers, lifting it to 2.2.  CBS aired its scheduled new episode of CSI even though the show didn’t start airing until 10;50PM in […]

        NETWORK FINALS:  LAST MAN STANDING gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Friday cable was a grab-bag of genres.  Discovery’s GOLD RUSH led the night, up 0.05 to 0.94, with lead-out TREASURE QUEST up 0.04 to 0.44.  A pair […]

>A night of disappearing rating points.  Last May, the first Tuesday of the sweep had a combined 12.6 rating points for the four major broadcast networks.  Last night the “big” four combined for 8.8 rating points, a staggering 30% decline.  Much of this decline is due to The Voice on NBC.  Last year on this […]

  VALOR showed little grace under fire. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

    NETWORK UPDATE:  SUNDAY NIGHT FOOTBALL adjusted up to 7.0, up 0.3 from last week’s game.  At least BLOOD & OIL departed with a shred of dignity, gaining 0.1 in final numbers, while 60 MINUTES lost 0.1. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was Bravo’s REAL HOUSEWIVES OF ATLANTA at […]

American Idol ended its season down a third from last year’s finale, but still over a 6 rating — enough to win the night handily and put the May Sweep away.  Look for a Sweep ratings update posting soon.   FOX ended its season with the two-hour finale of American Idol, averaging a preliminary 6.1 rating with Adults […]