> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over time.  We’ll be updating the numbers after we see full pilots and also as we get a […]

        NETWORK FINALS:  TOUGH AS NAILS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s THE CHALLENGE topped Wednesday cable, up 0.03 to 0.56.  Bravo’s REAL HOUSEWIVES OF BEVERLY HILLS slipped 0.02 to 0.42.  Fox Sports 1’s NASCAR race was at […]

  Note:  NBC and FOX NFL ratings below are adjusted to reflect our estimated final numbers after time zone adjustment.  In addition, the CBS schedule ran about half an hour late in several markets, also due to football. Preliminary numbers for the simultaneous premiere of BONNIE & CLYDE on Lifetime, A&E and History are at […]

  FOX:  UTOPIA fell again, down 0.2 from its Tuesday rating to 0.7, and only managing to tie a rerun on NBC for 2d place in its hour.  Once regular season competition arrives in 10 days, it seems unlikely that FOX will be able to devote 2 primetime hours to such a low-rated series every […]

  NOTE:  News preemptions related to the death of Justice Ruth Bader Ginsberg may lead to more than typical adjustments in finals. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ […]

  Not all publicity is good publicity. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  60 MINUTES gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The increased number of people stuck at home didn’t help all shows.  On HBO, the season premiere of WESTWORLD arrived at 0.29, down a steep 0.60 from its […]

  The title BETTER LATE THAN NEVER may also have applied to its late-August launch. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]