NETWORK FINALS:  SUNDAY  NIGHT FOOTBALL adjusted to 6.7, 0.9 below last week’s game. Elsewhere, 60 MINUTES lost 0.1 in final numbers, and FAMILY GUY gained the same.         Broadcast Official Nationals Program Ratings Chart       CABLE HIGHLIGHTS:  After all the the hype and buzz (and expense), […]

        NETWORK FINALS:  The WINTER OLYMPICS Closing Ceremony got a big 0.6 bump in final numbers, while the preceding OLYMPIC GOLD special lost 0.3 and the AP BIO preview gained the same.  In addition, due to a NASCAR overrun, only a few minutes of the BROOKLYN NINE-NINE rerun ran across the country. […]

        NETWORK FINALS:  Game 7 of the WORLD SERIES adjusted to 6.1, up 2 points from Game 6.  In addition, SURVIVOR and CHICAGO FIRE gained 0.1 in final numbers, while SEAL TEAM and SINGLE PARENTS lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  […]

  THE BACHELOR remained viewers’ suitor of choice. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  AMERICAN IDOL continued to fade, this time without Sunday’s excuse. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

      NETWORK FINALS:  MASTERCHEF, REVERIE and the rerun of AMERICAN HOUSEWIFE gained 0.1 in final numbers.  As expected, baseball adjustment reduced the CW reruns to 0.1/0.1.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  VH1’s BLACK INK CREW led Wednesday cable at 0.53, down a tick from last […]

    NETWORK UPDATE:  SUNDAY NIGHT FOOTBALL adjusted to 5.8, down 0.3 from last week’s game.  Elsewhere, the only other adjustment was a 0.1 drop for the rerun of THE SIMPSONS. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Bravo’s REAL HOUSEWIVES OF ATLANTA dominated Sunday cable at 1.43, up 0.07 from last […]

  Now we know how NBC’s sitcoms perform without a new LITTLE BIG SHOTS lead-in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]