An OK start for NBC’s latest.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
NBC: LINCOLN RHYME: HUNT FOR THE BONE COLLECTOR premiered at 0.6, around the same level that THE BLACKLIST has been delivering in that slot. DATELINE was up 0.1 to 0.7.
FOX: WWE SMACKDOWN gained 0.1 to 0.8.
CBS: HAWAII 5-0 (0.8) and MAGNUM PI (0.7) were each down 0.1, and BLUE BLOODS held at 0.7.
ABC: After reruns at 0.6/0.4, 20/20 dropped 0.2 to 0.6.
CW: Reruns at 0.2/0.2.
Tonight will be dominated by the NFL PLAYOFFS. That will continue into Sunday, and in addition HBO launches its prestige thriller series THE OUTSIDER.
PREVIOUS FRIDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS FRIDAY CABLE & BROADCAST NATIONALS
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