>Deadline Hollywood is reporting a $37.3 opening day for Transformers: Dark of the Moon. Adding in the $5.5 previews on Tuesday, the total for Transformers stands at $42.8 million. These are very good numbers and beats the opening for Pirates of the Caribbean: On Stranger Tides, holder of the previous 2011 opening day record. The film is on track for the $195 million tally through Monday, July 4, as forecast in this week’s Weekend Predictions, reposted below. We will continue to monitor Transformers throughout the week and all the openers throughout the long holiday weekend.
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Weekend Box Office Predictions
The weekend predictions will return next week, when Exodus: God and Kings and Top Five are released nationally. This weekend, typical for the post-Thanksgiving weekend, is extremely quiet. Only The Pyramid is opening at a very small 589 theaters.
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BOX OFFICE NUMBERS — Posting Update
>Weekend box office actuals and summer movie draft standings through Sunday will be posted later this afternoon after final numbers for the weekend are available. Please check back in the early afternoon Pacific time.
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WEEKEND BOX OFFICE PREDICTIONS JUNE 24-26 — UPDATE
>Reviews have been coming in progressively worse for Cars 2, dropping from 50% positive at RottenTomatoes to 37% as of Friday morning. In line with this trend is Mitch Salem’s review of the film. The words “lazy” and “phoning it in” seem to summarize what reviewers think, and that does…
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WEEKEND BOX OFFICE PREDICTIONS UPDATE September 2-4
>Accurate theater counts are in, and we have adjusted the per theater averages, as well as updated critical sentiment as we head into the very slow Labor Day weekend.Apollo 18 opens today at 3,328 theaters, and we expect a low $4,000 average per theater this weekend (Friday-Sunday only, as we…
About the Author
Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."
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