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EARLY FRIDAY BOX OFFICE: “Captain Marvel” Super-Heroic, Holdovers Fade

Posted March 9, 2019 by Mitch Salem

  CAPTAIN MARVEL (Marvel/Disney) is delivering the jolt the 2019 box office desperately needed.  Preliminary numbers at Deadline put opening day at $62M ($20.7M from Thursday night).  That’s far higher than the $38.2M for Wonder Woman, the $50.8M for Spider-Man: Homecoming, the $32.6M for Doctor Strange, and the $27.7M for Aquaman among recent superhero intro […]

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EARLY FRIDAY BOX OFFICE: “Justice League” Falters, “Wonder” Surges, “The Star” Dim

Posted November 18, 2017 by Mitch Salem

  JUSTICE LEAGUE (RatPac/DC/Warners) was supposed to be the jewel in the DC crown, the Avengers that would push its megafranchise to the next box office level.  That’s what justified spending a reported $450M on production (and then more production) and marketing, making it one of the most expensive movies in history.  But tonight it’s […]

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EARLY FRIDAY BOX OFFICE: “Mummy” Stays In Grave, “Wonder Woman” Triumphs

Posted June 10, 2017 by Mitch Salem

  THE MUMMY (Perfect World/Universal) is a disaster, although the studio and its minions will try to spin otherwise through the course of the weekend.  According to preliminary numbers at Deadline, it earned $12M on opening day ($2.7M of it from Thursday night), which puts it in line for a $30M weekend and a US […]

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EARLY FRIDAY BOX OFFICE: “50 Shades Freed” Solid, “Peter Rabbit” OK, “15:17 To Paris” Slow

Posted February 10, 2018 by Mitch Salem

  Although still down steeply from Fifty Shades of Grey, FIFTY SHADES FREED (Perfect World/Universal) is opening on par with the initial sequel Fifty Shades Darker.  According to preliminary numbers at Deadline, Freed earned $18.4M on its first day (including $5.6M from Thursday night), down 14% from Darker, which could translate into a $40M weekend, […]

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EARLY WEEKEND BOX OFFICE: “Goosebumps” Holds Narrow Lead; “Bridge of Spies” Fair; “Crimson Peak” Fatal

Posted October 18, 2015 by Mitch Salem

  Based on preliminary Saturday numbers at Deadline, adjustments from the morning’s weekend estimates will be minimal, although mostly in the wrong direction.  GOOSEBUMPS (Columbia/Sony) increased 31% from Friday to Saturday, a modest result for a family movie (Hotel Transylvania 2 jumped 56% on its 2d day of release), giving it a 2-day total of […]

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EARLY FRIDAY BOX OFFICE: “Cars 3″” Low On Gas, “All Eyez On Me” A Sleeper Hit

Posted June 17, 2017 by Mitch Salem

  CARS 3 (Pixar/Disney) will have a strong Fathers Day, which in turn will make its weekend multiple look good, but it’s off to a disappointing start.  In preliminary numbers at Deadline, its opening day is pegged at $19.1M (including $2.8M from Thursday night), down 25% from the first day of 2011’s Cars 2 ($25.7M), […]

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EARLY FRIDAY BOX OFFICE: “Incredibles 2″” Superheroic, “Tag” Mild, “Superfly” Awful, “Ocean’s 8″” Holds OK

Posted June 16, 2018 by Mitch Salem

  After a few mild weeks, INCREDIBLES 2 (Pixar/Disney) has the summer box office back in blockbuster mode.  It’s on pace to easily break Finding Dory‘s $135.1M animation opening record.  According to preliminary numbers at Deadline, Incredibles 2 had a massive $69M Friday (including $18.5M from Thursday night), far better than Dory‘s $54.7M.  If business […]

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EARLY FRIDAY BOX OFFICE: “Dumbo” Flies Low, “Unplanned” OK, “Hotel Mumbai” & “The Beach Bum” Dim

Posted March 30, 2019 by Mitch Salem

  The Disney machine is hitting an atypical pothole with DUMBO (Disney), which according to preliminary numbers at Deadline had a $14.8M Friday ($2.6M of that from Thursday night).  That’s very much on the low end of the studio’s live-action remakes of its own animated classics, behind the opening days for Beauty & The Beast […]

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