Based on Friday’s grosses, weekend #31 of 2014 looks like $173 million for the top 12 films Friday-Sunday, well above our forecast ($150 million) and 34% above the norm for this weekend ($129 million). Opening at 4,080 theaters, Guardians of the Galaxy from Disney and Marvel grossed $37.7 million through Friday and is on track for a […]

Based on Friday’s grosses, Weekend #7 of 2013 is not as bad as the last few weeks: $123 million for the top 12 films during the traditional Friday-Sunday period of this holiday weekend (only 4% behind the pace for the same weekend the last few years).         Opening at 3,552 theaters Thursday […]

Based on Friday’s grosses, weekend #41 of 2014 looks like a very strong $138 million for the top 12 films Friday-Sunday, 31% above the norm for this weekend ($106 million).   Opening at 2,885 theaters, Dracula Untold from Universal grossed $8.9 million Friday and is on track for a $24.8 million opening three-day weekend (well […]

  Even bigger than Gaston after five dozen eggs, BEAUTY AND THE BEAST (Disney) is coming in at the highest level of projections, and may be poised for the largest pre-May weekend in history.  Preliminary numbers at Deadline have opening day at $65.3M (including $16.3M from Thursday night), and while that’s below the $81.6M first day […]

  The $17.1M opening day (including $3.4M from Thursday night) for GHOSTBUSTERS (Columbia/Sony) reported in preliminary numbers at Deadline would be fine if the movie were at the same budget level as previous Paul Feig/Melissa McCarthy collaborations The Heat or Spy.  But Ghostbusters cost 2-3x as much, $275M+ including production and global marketing, and a […]

  THE LEGO MOVIE 2: THE SECOND PART (Warners Animation) is looking like a textbook example of a studio watering down its own franchise.  Warners jumped into 2 spin-offs before even reaching its first official sequel, and the result according to early numbers at Deadline is a $8.9M opening day, down 48% from the first […]

  The phenomenon of It having had its day, weekend box office is starting to look more familiar, which is to say subdued.  KINGSMAN: THE GOLDEN CIRCLE (MARV/20th) will take the weekend, but hardly in impressive fashion.  Preliminary numbers at Deadline have opening day at $15.7M, which includes $3.4M from Thursday night.  2 years ago, […]

The 22nd weekend of 2012 is looking like a soft $130 million for the Top 12 films Friday-Sunday, down 15% from this weekend last year.  Snow White and the Huntsman is opening much stronger than forecast (and the weekend overall is consequently not quite the disaster we expected), but this is still the third weekend […]