THE FATE OF THE FURIOUS (Universal) will win its third consecutive box office weekend, but in the US it continues to run with considerably less than vroom-vroom momentum. According to preliminary numbers at Deadline, it fell 54% from last Friday to $5.1M, and is heading for a $18M weekend. It’s now clear that Fate […]
In shows that started at 9PM last night, Will Ferrell and his ANCHORMAN 2: THE LEGEND CONTINUES (Paramount) crew pulled in $2.3M. That’s ahead of the $2.2M earned by This Is the End and $1.7M for We’re the Millers, two recent midweek hit comedies that had the benefit of summer openings. As a sequel […]
Hollywood generally has little interest in opening films against the Super Bowl, and to the extent it participates, it tries to counterprogram the game by aiming at the young female demographic. Thus we have a PG-13 horror movie and a YA fantasy-romance this weekend, but neither is finding much of an audience. RINGS (Paramount) […]
Everyone knew that FURIOUS 7 (MRC/Universal) was going to have an enormous weekend, but the franchise is toppling even the most optimistic forecasts. According to preliminary numbers at Deadline, opening day (which includes $15.8M from Thursday night shows) could reach $68M, an amazing 75% increase over the first day of Fast & Furious 6, which […]
There’s a lot of new product in the market this weekend, which will drive up multiplex totals, but nothing is really breaking through. The battle at the top looks like it will be close between GOOSEBUMPS (Columbia/Sony) and THE MARTIAN (TSG/20th), both of which should come in at $23-24M. Goosebumps has the early lead, […]
Franchise sequels are typically more frontloaded than the original installments, because there’s an established fanbase that wants to catch up with the latest update to the story. For example, the first Hunger Games made $19.7M on its Thursday night, which made up part of a $67.3M opening day, while Catching Fire had $25.3M on Thursday […]
Following on the heels of La La Land and A Star Is Born, BOHEMIAN RHAPSODY (Regency/20th) is underscoring the vitality of the adult-oriented musical genre. According to preliminary numbers at Deadline, it had a $19.2M Friday (including $3.9M from Thursday night), and although some Queen-fan frontloading is possible, it could have a $52M weekend, […]
AVENGERS: INFINITY WAR (Marvel/Disney) exists on that rarefied box office plane where even a reported $450M in production/marketing costs can be waved off in comparison to the certain returns to come. Deadline is reporting its opening day at $104M ($39M from Thursday night), which would be just slightly the #3 opening day in US […]