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EARLY FRIDAY BOX OFFICE: “Avengers: Infinity War” Aims For A Record Start

Posted April 28, 2018 by Mitch Salem

  AVENGERS: INFINITY WAR (Marvel/Disney) exists on that rarefied box office plane where even a reported $450M in production/marketing costs can be waved off in comparison to the certain returns to come.  Deadline is reporting its opening day at $104M ($39M from Thursday night), which would be just slightly the #3 opening day in US […]

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EARLY FRIDAY BOX OFFICE: “Crazy Rich Asians” Dominates Labor Day, “Searching” OK, “Operation Finale” Blah, “Kin” Can’t

Posted September 1, 2018 by Mitch Salem

  CRAZY RICH ASIANS (SK Global/Warners) has become a genuine phenomenon, down per preliminary numbers at Deadline just 17% from last Friday to $5.8M.  Sunday will be stronger than usual due to the 4-day weekend, so that should mean $23M by Sunday and $28M with Monday, putting Crazy on a track that now seems capable […]

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EARLY FRIDAY BOX OFFICE: “Glass” On Top, “The Upside” Holds Well

Posted January 19, 2019 by Mitch Salem

  GLASS (Blinding Edge/Blumhouse/Buena Vista Intl/Universal) will easily win this MLK Weekend, but it’s not shaping up as the phenomenon it was envisioned to be–and we’ll see over the next few days whether it has a word of mouth problem.  According to preliminary numbers at Deadline, it had a $16.3M Friday (including $3.7M from Thursday […]

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Behind the US/Worldwide Weekend Box Office – 6.2.2019

Posted June 2, 2019 by Mitch Salem

  OPENINGS:  GODZILLA, KING OF THE MONSTERS (Legendary/Warners) didn’t have the Saturday bump that Kong: Skull Island enjoyed, instead dropping 17%, which was slightly worse even than the first Godzilla‘s 16%.  The result was a $49M US weekend, and a US total that may only reach $125M.  Although the numbers overseas were bigger, they were […]

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Behind the US/Worldwide Weekend Box Office – 2.9.2020

Posted February 9, 2020 by Mitch Salem

  OPENINGS:  BIRDS OF PREY (DC/Warners) was supposed to be the year’s first tentpole smash, but at $33.3M in the US, it was a dismal disappointment, by far the lowest start for this generation of DC movie properties.  It was also weak overseas with $48M in all major markets except Japan and China (where of […]

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Behind the US/Worldwide Weekend Box Office – 2.27.2022

Posted February 27, 2022 by Mitch Salem

  OPENINGS:  The major studios took the weekend off in anticipation of next week’s The Batman overwhelming the market.  STUDIO 666 (Open Road) didn’t find much of a crowd for its Foo Fighters horror with a $1.6M weekend, and it probably won’t reach $10M in the US. CYRANO (UA/MGM) may have outsmarted itself, scheduled for […]

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Behind the US/Worldwide Weekend Box Office – 11.6.2022

Posted November 6, 2022 by Mitch Salem

  OPENINGS:  ONE PIECE FILM: RED (Crunchyroll/Sony) opened at $9.5M, on the low end of recent national anime releases compared to Jujutsu Kaisen‘s $18M and Dragon Ball Super‘s $21.1M.  As is typical for the genre, it was extremely frontloaded, earning more than 50% of its weekend total by the end of Friday.  However, its US […]

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Behind the US/Worldwide Weekend Box Office – 7.30.2023

Posted July 30, 2023 by Mitch Salem

  OPENINGS:  After last week’s Barbenheimer fireworks, the box office for new movies returned to earth–with a thud in the case of HAUNTED MANSION (Disney), which was at the bottom of projections at $24.2M.  With the exception of Guardians 3, it’s been a tepid summer for Disney, and Haunted Mansion carries production/marketing costs in the […]

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