A strong Saturday lifted everything at the multiplex. OPENINGS:  Obviously AMERICAN SNIPER (Warners/Village Roadshow) wouldn’t be what it is without Clint Eastwood and Bradley Cooper, but the contributions of the Warners marketing group shouldn’t be overlooked.  Building the trailer and the initial TV ads almost entirely around the one moment in the film where […]

WORLDWIDE STUDIO SCORECARD.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is now only +1% above last year and +2% above the average for this point the past four years ($3.958 billion).  Over the same period, Hollywood films have grossed $11.0 billion worldwide when we add overseas box office (that’s […]

WORLDWIDE STUDIO SCORECARD.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is still +6% above last year and still +3% above the average for this point the past four years ($7.588 billion).  Over the same period, Hollywood films have grossed almost $20.3 billion worldwide when we add overseas box office (that’s now […]

  OPENINGS:  It was only 20 years into their career, with 2007’s No Country For Old Men ($74.3M in the US) that Joel and Ethan Coen began to be considered box office forces, and even after that, only True Grit (their biggest hit at $171.2M) even matched No Country.  All of which is by way […]

WORLDWIDE STUDIO SCORECARD.  Updated look at 2016 by studio. YEAR TO DATE BOX OFFICE. Looking at North American box office, 2016 to date is now +3% above last year and still +5% above the average for this point the past four years ($7.527 billion).  Over the same period, Hollywood films have grossed just over $20.0 billion worldwide when […]

WORLDWIDE STUDIO SCORECARD.  Updated look at 2016 films by studio.  We will begin tracking the 2017 slate in a few weeks.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2017 to date is now +8% above last year and now +12% above the average for this point the past four years ($0.858 billion). […]

  OPENINGS:  PIRATES OF THE CARIBBEAN: DEAD MEN TELL NO TALES (Disney) easily took the weekend worldwide, but it’s another diminishing franchise.  In the US, it had a $62.2M 3-day opening, and although Memorial Day will push that to around $76M, on a 3-day-to-3-day basis, it’s down 30% from 2011’s On Stranger Tides (it’s likely […]

  OPENINGS:  Even with a big Mother’s Day bump of 24% (the same as last year’s Snatched), the $18.5M weekend for LIFE OF THE PARTY (New Line/Warners) is the lowest of Melissa McCarthy’s starring career, and even lower than Snatched‘s $19.5M.  The Mother’s Day bump means that next weekend’s drop will likely be dramatic, and […]