OPENINGS: ALIEN: ROMULUS (20th/Disney) became the latest franchise product to hit big this summer, arriving at the high end of expectations with $41.5M. That was higher than 2017’s Alien: Covenant ($36.2M), although below 2012’s Prometheus ($51.1M). The film was also solid overseas, with a $66.7M start sparked by $25.7M from China. Romulus was budgeted […]
> Despite the enormous 53% drop on Saturday, Warners is projecting only a 21% fall for HARRY POTTER AND THE DEATHLY HALLOWS (PART 2) on Sunday, which would be 2nd lowest in the week’s Top 10, behind only Disney’s WINNIE THE POOH (which figures to be strong in Sunday matinees). If the Harry Potter […]
> Now the only question is when they announce the start of pre-production on LORAX 2. OPENINGS: It turned out THE LORAX (Universal) wasn’t frontloaded at all. Quite the contrary, its 80% Saturday bump put the movie through the roof, a triumph of great marketing over cruddy filmmaking. Lorax is currently the 3d highest March […]
OPENINGS: Thanks to a slightly higher Saturday than its predecessor (down 42% from Friday instead of 44%), THE TWILIGHT SAGA: BREAKING DAWN PART 2 (Summit/Lionsgate) is headed for the 2nd highest opening of the franchise, its $141.3M behind only New Moon‘s $142.8M. However, the series boxoffice numbers are so tightly bunched together that we […]
OPENINGS: FAST & FURIOUS 6 (Universal) dropped 16% on Sunday and estimates a 13% slip on Monday–that latter number may be a little overoptimistic, but even if it turns out that the 4-day total is $119M instead of $120M, it matters very little except to Universal’s press people. FF6 was easily the 4th best […]
OPENINGS: Once it became clear that the predicted $40M wasn’t going to happen, CLOUDY WITH A CHANCE OF MEATBALLS 2 (Sony) badly wanted to claim a $35M opening, and so it did. Actually hitting that number will require the 2d lowest Sunday drop in the Top 10 (behind only the phenomenal Instructions Not Included, one […]
As we continue to tally the films released wide in 2013, Disney has pulled ahead of Warner Brothers in worldwide box office for the 2013 slate (now an $18 million margin out of over $9 billion between the two rival studios). Disney continues to benefit mightily from Frozen, both in North America and overseas. For a complete […]
(Note: Most of the studios aggressively estimated their Sunday declines as being around 10%, even though last year’s Memorial Day Weekend Sunday drops were mostly steeper than that, so there could be a number of downward adjustments in store when final numbers are released.) OPENINGS: X-MEN: DAYS OF FUTURE PAST (20th), oddly enough, was […]