OPENINGS:  A variety of studios threw product at the Labor Day weekend wall.  None of them broke through, but REAGAN (ShowbizDirect) zeroed in on its target audience–reportedly nearly 2/3 of the audience was over 55 years old, and 3/4 were white–for $7.4M over the 3-day weekend ($9.2M with Monday).  Although films appealing to older […]

Based on Friday’s and Saturday’s grosses, weekend #25 of 2014 looks like $143 million for the top 12 films Friday-Sunday, very close to yesterday’s estimate for the weekend ($144 million) and now 12% below the norm for this weekend and a big 39% below the same very successful weekend last year.   Opening at 2,225 […]

Based on Friday’s and Saturday’s grosses, weekend #11 of 2014 looks like $102 million for the top 12 films Friday-Sunday, a few million dollars lower than yesterday’s estimate and now slightly below the box office volume for a typical weekend in the middle of March.  Two new wide releases opened softly Friday and were even […]

  OPENINGS:  Coming into this weekend, the discussion about BLADE RUNNER 2049 (Alcon/Sony/Warners) was mostly about whether with its critical raves it could exceed expectations by 20% or so and become October’s #1 opening.  But things went in the other direction, and its current $31.5M estimate doesn’t even put it in the month’s Top 20.  […]

  OPENINGS:  After an interruption for The Batman, the MCU resumed its place at the top of popular culture with the arrival of DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS (Marvel/Disney), which launched within the industry’s very high expectations at $185M in the US.  That’s roughly the same as Avengers: Age of Ultron ($191.3M), and […]

  OPENINGS:  The weekend’s tallest dwarf was WAR DOGS (RatPac/Warners) with a soft $14.3M start.  The 12% Saturday drop indicates that word of mouth isn’t great, and early international numbers are weak as well, with $6.5M in 31 markets.  War Dogs cost $125M+ in production and worldwide marketing, and it seems likely to add to […]

Based on Saturday’s grosses, Weekend #13 of 2013 is looking like $140 million for the top 12 films Friday-Sunday, up a hair from yesterday’s estimate of $139 million but still a touch below the $143 million average for this weekend the past few years.   Opening at 3,719 theaters Thursday with $10.5 million, G.I. Joe: Retaliation from Paramount grossed […]

  A few notes:  this week’s newcomers opened along a range of dates, including Tuesday night, Wednesday, Friday night and Saturday, and those scheduling decisions had an affect on the totals below.  Also, the fact that Friday was Christmas Eve lowered the day’s ticket sales, probably by 30% or so.  (Something similar will apply to […]