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BEHIND THE WEEKEND BOX OFFICE – 9/1/13

Posted September 1, 2013 by Mitch Salem

  Even though Labor Day Weekend is historically slow at the multiplex, the Monday holiday still boosted the Sunday takings for most titles. OPENINGS:  Frontloading 101:  on Thursday night/Friday, ONE DIRECTION: THIS IS US (Sony) made a robust $8.9M… then the bottom fell out on Saturday, when the fans had been sated, and the concert […]

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Weekend Studio Estimates AUGUST 23-25: The Butler Knocks on the $100 Million Door

Posted August 25, 2013 by Mitch Metcalf

Based on Friday’s and Saturday’s grosses, Weekend #34 of 2013 looks like an okay $92 million for the top 12 films, up a bit from yesterday’s estimate and now up 1% from the average for this weekend the last few years. Opening at 1,548 theaters Friday, The World’s End from Focus/Universal grossed $3.5 million Friday […]

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Weekend Studio Estimates AUGUST 16-18

Posted August 18, 2013 by Mitch Metcalf

Based on Friday’s and Saturday’s grosses, Weekend #33 of 2013 looks like an okay $121 million for the top 12 films, up 6% from the average for this weekend the past few years but down 5% from last year’s comparable weekend. Opening at 2,933 theaters Friday, Lee Daniels’ The Butler from Weinstein grossed $8.3 million […]

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Weekend Studio Estimates AUGUST 9-11

Posted August 11, 2013 by Mitch Metcalf

Based on Friday’s and Saturday’s grosses, Weekend #32 of 2013 now looks like $142 million for the top 12 films, down from yesterday’s $148 million estimate but still up 6% from the average for this weekend the past few years.  Opening at 3,284 theaters Friday, Elysium from Sony grossed $11.0 million Friday and $10.8 million Saturday, now on […]

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Weekend Studio Estimates AUGUST 2-4

Posted August 4, 2013 by Mitch Metcalf

Based on Friday’s and Saturday’s grosses, Weekend #31 of 2013 still looks like a surprisingly weak $126 million for the top 12 films, down 4% from the average for this weekend the past few years (the first such decline since the weekend of June 7-9 eight weeks ago).  Opening at 3,025 theaters Friday, 2 Guns from Universal grossed […]

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UPDATED Weekend Box Office: “The Wolverine” Falls Some More

Posted July 29, 2013 by Mitch Salem

  On Sunday mornings, the devout go to church, and movie studios lie.  (There’s not much overlap between the two groups.)  The studios lie (or fudge, if you’re sensitive about the L Word), fundamentally, because they can get away with it:  when “estimated” box office returns are announced on Sunday mornings, they’re simply repeated–one might […]

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Weekend Studio Estimates JULY 26-28

Posted July 28, 2013 by Mitch Metcalf

Based on Friday’s grosses, Weekend #30 of 2013 looks like a decent $158 million for the top 12 films, nearly identical to yesterday’s initial estimate and still comfortably above the same weekend the last few years. The Wolverine is way off our projected opening but still but still the best opening in recent years for a […]

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Weekend Studio Estimates JULY 19-21

Posted July 21, 2013 by Mitch Metcalf

Based on Friday’s grosses, Weekend #29 of 2013 looks like a decent $181 million for the top 12 films, up slightly from yesterday’s estimate and now up 3% from the average for this weekend over the past several years (but still down significantly from last year’s same weekend which was dominated by the opening of The […]

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