Articles

June 18, 2016
 

EARLY FRIDAY BOX OFFICE: “Finding Dory” Locates Record Audiences, “Central Intelligence” OK

 

In its time of need, Hollywood looked to Pixar for salvation, and FINDING DORY (Pixar/Disney) is delivering.  According to preliminary numbers at Deadline, its opening day was $53M (including $9.2M from Thursday evening), more than any animated film has ever made in a single day, ahead of the $47.1M that Shrek The Third earned on its 2d day of release (albeit a 24-hour day, as opposed to Dory‘s 29-hour “Friday”).  That should also give Dory a record-breaking opening weekend for animation of $130M+ (Shrek The Third currently leads with $121.6M), and a solid chance of passing Captain America: Civil War‘s current $400M as the biggest hit of the season.  (Shrek 2 has the current US animation record with $441.2M, and Frozen holds the worldwide animation record at $1.28B, which would be a tough number to beat.)

CENTRAL INTELLIGENCE (New Line/Universal/RatPac/Warners) is at a much milder level of success, with a $12M Friday (including $1.8M from Thursday night) and a likely $30M weekend, with a possibility of some upside if it proves to be the Father’s Day movie of choice.  That’s a bit below the $12.9M opening day for Get Hard, which had a $33.8M weekend, a $90.4M US total, and $111.8M worldwide.  Dwayne Johnson is a bigger draw than Will Ferrell internationally in the Kevin Hart co-star role, and that may help overseas, but on the other hand Central reportedly cost about 20% more than Get Hard (worldwide costs will be around $150M), so it may balance out.

THE CONJURING 2 (New Line/Warners) is behaving like a sequel, more frontloaded than its predecessor.  Its $5.2M 2d Friday is down 68% from opening day, compared to a 57% drop to $7.3M for the first Conjuring.  A $17M weekend would put it at $70M, heading for around $100M in the US, which would be down about 35% from the original, still very profitable thanks to its moderate costs.

NOW YOU SEE ME 2 (Summit/Lionsgate) is also falling faster than the first in its series.  It’s down 64% from its opening day to $3M, compared to a 40% drop to $6.1M for the original Now You See Me.  A $10M weekend would put it on track for $65M in the US, down 45% from the original, and needing significant help overseas to hit profit.

WARCRAFT (Legendary/Movie Media Group/Alibaba/Universal), at this point, is all about China.  It’s a disaster in the US that might not get past $50M after an awful 2d Friday drop of 81% to $2M and a weekend that might not reach $7M.

TEENAGE MUTANT NINJA TURTLES:  OUT OF THE SHADOWS (Nickelodeon/Paramount) may end up earning less than half of the $191.2M US total for the 2014 reboot.  It had a $1.7M 3rd Friday, and a $6M weekend will have it on track for $85M in the US, another summer title that will need big overseas help.

X-MEN: APOCALYPSE (TSG/20th) is fading, headed for a $5-6M weekend after $1.5M on Friday, and a US total that probably won’t crack $160M, not a big number on $300M+ in worldwide costs.

ME BEFORE YOU (MGM/New Line/RatPac/Warners) will be a bit less than midway between The Fault In Our Stars‘s $124.9M and Me and Earl and the Dying Girl‘s $6.8M in the death romance genre, with a $55M US total likely after $1.5M on Friday and a $5M weekend.

 



About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."