CAPTAIN AMERICA: THE WINTER SOLDIER (Disney) declined about 10% to as much as $34M on Saturday, according to preliminary numbers at Deadline, which should give it a $95M opening weekend, the best April opening ever. By way of comparison, the previous April record-holder Fast Five dropped 13% on its second day (for a $86.2M weekend), Thor: The Dark World fell less than 1%, the first Captain America was down 15%, and Iron Man 3 lost 10%, so Winter Soldier is well in range.
The also-rans stayed on target. NOAH (Paramount/Regency) was down 60% Saturday-to-Saturday to $7M, heading for a $17M weekend. DIVERGENT (Summit/Lionsgate) dropped about 50% to $6M, on its way to a $13M weekend. GOD’S NOT DEAD (Freestyle) and THE GRAND BUDAPEST HOTEL (Fox Searchlight) both added a substantial number of theatres, so their drops were less severe: 20% to $3M for God’s Not Dead, and 25% to $3M for Grand Budapest, but the former will likely have a stronger Sunday due to religious audiences, giving it $8M for the weekend compared to $6M for Budapest. There were 45-50% Saturday-to-Saturday drops for MUPPETS MOST WANTED (Disney) and MR. PEABODY AND SHERMAN (DreamWorks Animation/20th), with $3M on Saturday and a $6M weekend for Muppets and $2.5M on Saturday and a $5M weekend for Peabody.
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About the Author
Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."
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