Some season/series finales were received more eagerly than others. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  Last night’s midseason premiere of THE WALKING DEAD was disappointingly sluggish, uncompelling, and in its ending, downright silly.  None of that mattered at all to its hordes of fans, though.  The show returned with a gigantic 5.7 rating in 18-49s for its 9PM airing alone (against The Grammys, no less), outrating everything on network […]

>The 22% drop for GREEN LANTERN on Saturday is fairly disastrous:  Thor, X-Men and Pirates 4 all dropped about 8% on their first Saturdays, and Super 8 actually increased.  (Hangover 2 and Kung Fu Panda 2 opened on Wednesdays, so their weeks had a different dynamic.)  Obviously, this indicates terrible word of mouth for the […]

Weekend #22 of 2015 is looking like $123 million for the top 12 films this weekend, significantly below the norm for this weekend. San Andreas from Warner Brothers should open with a $36.0 million three-day weekend. Early reviews at RottenTomatoes are barely tilting negative: 45% positive overall. San Andreas is on track for around $104 million domestic. Overseas the film could bring […]

The last Friday of February sweeps was dull for every network. CBS:  After the failure of The Job, CBS rushed UNDERCOVER BOSS back into its 8PM slot, and although Boss outperformed the deceased show, its 1.5 was 0.4 lower than the last time it aired 3 weeks ago (still enough to win the 8PM hour).  The […]

>Cars 2 is looking like a $68 million opening weekend now, lower than the estimate based on Friday’s numbers but very close to the initial ShowBuzzDaily forecast.  Bad Teacher is looking like a solid $31 million for the R-rated comedy.  The weekend is now looking like 10% higher than the same weekend in 2010, a […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday June 6 and Sunday June 7, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for a look at sports ratings from the same weekend last year. Horse Racing: […]

  OPENINGS:  Two studios stretched as far as they could in coming up with weekend estimates for their bombs, claiming the lowest Sunday drops in the Top 10 to reach numbers that may well fall when actual figures are released on Monday.  The sadder story was JACK THE GIANT SLAYER (Warners), as though it really […]