The box office effect of the upcoming holidays is already being seen, as studios are estimating extremely low Sunday drops from Saturday based on seasonal patterns.  With one conspicuous exception, everything in town is doing at least moderately well. OPENINGS:  ANCHORMAN 2: THE LEGEND CONTINUES (Paramount) didn’t carry off the weekend crown, and at […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  Broadcast coverage of the 2d PRESIDENTIAL DEBATE was down from Round 1, but the fracas was also covered on only 3 of the major networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and […]

> Normally a relatively quiet period, the weekend before Halloween usually offers only one new release and well under $100 million in total volume for the top 12 movies.  But this year, we have three releases, with one poised to do solid business.  Puss In Boots should do well over $40 million in its opening […]

        NETWORK FINALS:  As expected, ABC’s shows adjusted sharply down because of local station simulcasts of MONDAY NIGHT FOOTBALL.  That left the DANCING WITH THE STARS premiere down half a point to 2.1, although that was still steady with the Fall 2015 premiere.  The finale of THE $100,000 PYRAMID fell 0.4 to […]

          NETWORK FINALS:  The only change from preliminary numbers was a 0.1 boost for AMERICA’S GOT TALENT.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  OWN’s THE HAVES AND HAVE NOTS led the night, down 0.02 from last week to 0.75.  Discovery, back from SHARK WEEK, […]

  ICE AGE:  CONTINENTAL DRIFT (20th) continued with its underwhelming opening on Saturday, according to preliminary numbers at Deadline.   The 4th in the animated series had no Saturday matinee bump, holding at $16.5M for a 2d consecutive day (the previous Friday openings in the series had gone up 43% and 28% on their 2d days), […]

      Analysis to follow.       Broadcast Official Nationals Program Ratings Chart   Top 50 Original Cable Telecasts with Demographic Detail Top 150 Original Cable Telecasts To search for a show: type Ctrl-F and type your show title in the search box. Top 150 Original Cable Telecasts: Tuesday May 18, 2021 P18-49 P2+ Rank […]