OPENINGS:  With an assortment of excuses (the World Series!  a video game release!  Halloween!  birthday parties?!?), VENOM: THE LAST DANCE (Marvel/Columbia/Sony) tottered to $51M in the US, down 43% from 2021’s Let There Be Carnage.  At this point it seems to be heading for $125M domestically, down from $213.6M.  Things are much stronger overseas, […]

  Duke once again gave a kick-start to NCAA TOURNAMENT coverage. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

A very quiet week on broadcast and cable, as usual for the week featuring Independence Day.  

  Although we’re still a few days away from December 25, the holiday movie rush is upon us, which should mean an unusually strong Sunday that will lead into 2 solid weeks of weekday numbers that look more like weekends. OPENINGS:  THE HOBBIT: THE BATTLE OF THE FIVE ARMIES (New Line/MGM/Warners) is off to a […]

  UPDATE:  Lots of adjustments, but none of them over 0.1, with AMERICAN IDOL, THE BIG BANG THEORY, GREY’S ANATOMY, SHARK TANK and COMMUNITY up (narrowly avoiding series lows in some cases), and THE MILLERS and ELEMENTARY down. THURSDAY CABLE:  VIKINGS and PAWN STARS led the way for History once again, at 1.0 and 0.8/1.0 […]

  Another tick down for the CMA MUSIC FESTIVAL. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

Oz the Great and Powerful joins the worldwide chart just outside the top 10.  With $70 million overseas to date, the foreign total should approach $300 million, making $500 million worldwide an achievable goal (behind Life of Pi in 5th place). The other films were relatively quiet overseas this past week.  The next best was A Good Day to […]

  Mothers Day made for a happy holiday at the multiplex. OPENINGS:  The Marketing department did its job extremely well, and THE GREAT GATSBY (Warners) overperformed to the tune of $51.1M for the weekend.  However, the 9% Saturday drop suggests the film may not hold up so well in the long-term.  The first sign will […]