Last night’s Olympic coverage from Sochi, Russia averaged a 5.0 adult 18-49 rating from 8:00-11:00 pm, although the final number will probably come in at a 5.2 rating when the 8:00 half hour is excluded for not containing national commercials (only promos and local spots).  The 5.2 last night would be up four tenths from […]

        NETWORK FINALS:  The reruns of ALL RISE and BULL dropped 0.2, and the reruna of THE GOOD DOCTOR and PRODIGAL SON lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL was at 3.58, up 0.21 from last […]

  A big farewell to a NCIS star. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

> BREAKING DAWN PART 1: After a full week of running behind New Moon on a day-to-day basis, often by more than $1M per day, Summit’s estimates for the past 2 days suddenly have Breaking Dawn 1 ahead by a few thousand dollars. These are among several numbers that may change when Actuals are released […]

MUCH stronger than we forecast, the 26th weekend of 2012 is looking like $196 million for the Top 12 films Friday-Sunday, up only 2% from this weekend last year but up 15% from the multi-year average for this weekend.  R-rated comedy is just what the audience wanted.  Family Guy creator Seth McFarlane struck gold with […]

  Despite a drop, ELLEN’S GAME OF GAMES was the night’s easy winner. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

> The past week (seven days ending Sunday) came in up 20% versus last year’s comparable week (the third significant increase in as many weeks).  Year-to-date box office is now down 5% versus last year.  Cowboys & Aliens edged The Smurfs in the weekend photo finish, but the ShowBuzzDaily domestic gross estimate (the number that really counts) gives the […]

  It was AMERICA’S GOT TALENT in a landslide. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]