The AMERICAN MUSIC AWARDS were the latest prizes to face a heavy drop. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]
> Fast Five enters the worldwide January-April box office chart in the #2 position, with plenty more upside in its overseas numbers. When the final results are in, Fast Five will probably be the #1 movie worldwide for the first third of the year, followed by Rio and Rango. The graphic below shows the […]
FOX’s NFL doubleheader were the two highest-rated games in the metered markets yesterday. The late afternoon game at 4:30 (mostly New York Giants at Baltimore) averaged a 14.8 HH rating, while the early game at 1:00 pm (mostly New Orleans at Dallas) averaged a very good 13.5 HH rating. NBC’s Sunday Night Football at 8:30 […]
> The week of network scheduling is all a build-up to each network’s Upfront presentation to advertisers, a show that’s as slickly entertaining as the network knows how to make it. There are production numbers and stunts, surprise celebrity appearances and clever pre-taped mini-movies. ABC, over the last few years, has had Jimmy Kimmel do […]
CBS picked up some steam as we head into the tail end of the season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]
We continue our survey of the current schedule for Hollywood releases this year. We’ve already looked at January-March and April-June; today we’ll see what late summer and early fall have in store. (October-December is here.) The holiday weekend brings two big bets on July 3: DESPICABLE ME 2 (Universal) will try to cement its […]
> NEW SHOWS in BOLD. New Time Periods in Italics. WHAT WE LIKE: A lot of new shows (four new shows on a five-night network). CW is playing like the clock is running out and trying to make something happen. Four of five nights feature a new series, with three of the new shows (all […]
OPENINGS: Playing in 44 markets that represent a bit over half the world (and not including China), AVENGERS: AGE OF ULTRON (Marvel/Disney) has already romped to $201.2M in advance of its US opening. International comparisons are tricky, due to variations in release pattern and exchange rates, but Disney claims this puts Ultron 44% ahead […]