DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  With a franchise like GUARDIANS OF THE GALAXY VOL 2 (Marvel/Disney), profitability isn’t at issue.  Guardians 2 carries around $350M in worldwide production/marketing costs, and it will be in hailing distance of financial success by Sunday.  The question is how the given installment ranks in terms of similar mega-competition and expectations.  Preliminary numbers at […]

  USA:  The season premieres of WHITE COLLAR and COVERT AFFAIRS were significantly down from last year’s summer launches, and we won’t know until next week if that’s attributable to premiering against baseball’s All-Star Game, with its older male audience.  (Last year, the shows debuted in June instead of July.)  Collar had a 1.0 in […]

  THE BLACKLIST bid its fans adieu for a few months. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  No authoritative boxoffice figures will be available until Sunday or Monday, as the studios would prefer that they not be associated with financial issues this weekend.   Although–properly–the focus of the stories on the senseless tragedy in Colorado has been on the madman who committed the actions, the studios are in a somewhat precarious position […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday November 22 and Sunday November 23, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population. NFL: Week 12 Sunday 12.9 rating FOX 1 or 4 pm Single (mostly DET-NE ARI-SEA) 10.4 […]

  Last night’s preliminary numbers for THE DARK KNIGHT RISES (Warners) turned out to be unduly optimistic, so the currently promising estimates for Saturday should be taken, for now, with a modicum of salt.  According to Deadline, Rises had an excellent 42% increase from Friday to Saturday, up to $25.6M, and making likely a 2d […]

  Not a lot of offerings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]