NETWORK UPDATE:  The only shifts came at 10PM, where THE NIGHT SHIFT lost 0.1 and CELEBRITY WIFE SWAP gained the same amount.  That made the margin between them a bit closer, but an 0.4 win for NIGHT SHIFT is plenty good enough. TUESDAY CABLE:  As detailed in today’s WORLD CUP SKEDBALL, the US vs. […]

  90210 has never been CW at its best.  The semi-network specializes almost exclusively in fantasies, either of the supernatural or soapy kind (or both), and some of its shows deliver those fantasies with wit and compelling storytelling–The Vampire Diaries and the early years of Gossip Girl, for example. 90210, though, has always a very […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  NBC:  The network’s numbers were up, but still nothing to boast about.  (And are shaky to boot, thanks to a baseball preemption in San Francisco.)  DATELINE climbed 0.2 to 1.2, and CROSSBONES is currently up 0.2 to a still-dreadful 0.6. ABC:  ABC was the only network to air non-fireworks original programming on July 4th, […]

    Don’t Miss SHOWBUZZDAILY’s Exclusive Monday and Tuesday Fall TV Ratings Predictions! Last night, House left the building. FOX:  The series finale of HOUSE had a respectable 2.9 rating, up a strong 0.7 from last week, but not even close to its season high, let alone the numbers from prior years.  It was preceded […]

  A 55-year old holiday special dominated the night… with an asterisk, for now. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  The remarkably nutty LUCY (Universal)–more Transcendence than La Femme Nikita–connected with audiences in a big way on Friday, with $16-17M (including $2.75M from Thursday night) according to preliminary numbers at Deadline and elsewhere.  That makes it one of the biggest non-franchise action movies of the summer.  Although word of mouth is uncertain once ticket […]

  As anyone who cares about COUGAR TOWN knows, just a few weeks ago the series was basically being strapped into the electric chair with electrodes being attached to its forehead, and the chaplain reciting some scripture.  Clearly, the show wasn’t coming back to ABC–that network had postponed its season premiere, cut its order, scheduled […]