NBC’s Winter Olympic coverage from Sochi last night averaged a 5.6 adult 18-49 rating from 8:00-11:00 pm, actually above an unusually weak comparable night in Vancouver (5.4 rating) but well below Turin’s 6.8 rating on the same night. Last night’s coverage included: Ice Dancing Final, Men’s Aerials Final and Bobsled 2-Man Final.  A rather limited menu […]

  NBC’s continuing coverage of the US OLYMPIC TRIALS showed strength. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Friday cable, up 0.04 to 0.48, with LIVE PD: WANTED steady at 0.37, and the lead-in hour up a tick to 0.22.  […]

  GROWING UP FISHER:  Tuesday 9:30PM on NBC – If Nothing Else Is On… We reviewed GROWING UP FISHER last summer based on the pilot that was originally shot, but after the series was ordered, one of the lead performers, Parker Posey, was replaced by Jenna Elfman, which required some reshooting.  But not, as it […]

  FANTASTIC BEASTS AND WHERE TO FIND THEM (Warners) wasn’t expected to touch the $60-90M opening day territory of the latter Harry Potter movies, since Fantastic is a spin-off that doesn’t include any of the major Potter characters.  But preliminary numbers at Deadline have it at $29.4M, lower than any of the Potters, and even […]

        NETWORK UPDATE:  Lots of afternoon adjustments, mostly unhelpful.  TIMELESS, LUCIFER, DANCING WITH THE STARS and CONVICTION each lost 0.1, while THE BIG BANG THEORY, as it usually does, picked up the same.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL dropped […]

  The NBA FINALS continued to be down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  BROADCAST FINALS: ABC:  DANCING WITH THE STARS was steady at 0.72, and THE GOOD DOCTOR ticked up to 0.42. CBS:  THE NEIGHBORHOOD lost 0.04 to 0.62, I HEART ABISHOLA dropped 0.07 to 0.52, NCIS fell 0.07 to 0.64, and NCIS:  HAWAII was down 0.02 to 0.48. NBC:  THE VOICE was steady at 0.96, and […]