> Two massively-promoted programs premiered last night, both to strong but not groundbreaking ratings.  FOX’s The X Factor opened to a 4.2 Adult 18-49 rating (4.0 in the first hour and 4.4 at 9 pm).  This is above the ShowBuzzDaily projection for the quarter on a fiercely competitive night.  However, this is below the 6-7 […]

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques shouldn’t be taken as full reviews, but rather as a guide to the general style and content of the […]

  The hills were mostly alive with the sound of football on network TV last night, but there was some music there too. ABC:  Carrie Underwood and her companions notwithstanding, the 1965 film version of THE SOUND OF MUSIC, which has been airing on network TV since 1976, was up 0.2 from last year’s broadcast […]

Weekend #23 of 2012 looks like it will total about $174 million for the top 12 films, up 32% from last year’s comparable weekend and up 19% from the four-year average for the weekend.  A pair of decently-reviewed openers aimed at very different audiences should both put some life back in the box office after […]

>Super 8 now looks like a $37 million opening weekend based on Friday and Saturday results.  The weekend top 12 should be down 6% from 2010.    The ShowbuzzDaily Domestic Final estimates now show that Super 8 should finish its domestic run with $109 million.  X-Men: First Class has been downgraded a touch to $163 […]

FOX announced a very reasonable schedule–which is to say their choices were mostly in agreement with our recommendations.     A quick look at each night:

        NETWORK FINALS:  There were no changes from the morning’s preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN had a healthy share of the Tuesday cable Top 10, with its COLLEGE BASKETBALL doubleheader at 0.79 (Auburn vs. Duke)/0.43 (Arizona vs. Gonzaga), and the […]

  Goodbye to THE MESSENGERS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]