The battle for family eyeballs was taken by the reindeer with the shiny nose. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

WORLDWIDE STUDIO SCORECARD.  Here is an updated look at the 2019 film slates by studio. BOX OFFICE. Looking at North American box office, 2019 is still -7% below last year’s comparable span (3 points better than last week) and now +1% above the average at this point the past four years ($4.105 billion).  Over the […]

  HBO:  This just in from the Department of Duh:  the season finale of TRUE BLOOD was the highest rated show on cable Sunday night, and would have been the highest rated on all of television if not for preseason football on NBC.  The finale scored a 2.8 in 18-49s, even with both last week […]

  Night 3 of the DEMOCRATIC NATIONAL CONVENTION dipped, resulting in a 0.7 tie between NBC and ABC, with CBS still trailing at 0.4. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ […]

  OPENINGS:  THINK LIKE A MAN TOO (Screen Gems/Sony) had almost exactly the same start as the first Think, up $75K from that movie’s opening day at $12.2M.  Being a sequel, though, it will likely fail to reach Think‘s $33.6M opening weekend or $91.5M US total.  Despite a somewhat larger production cost this time around ($40M compared to […]

  NETWORK UPDATE:  BIG BROTHER received an extra 0.1 in final numbers, as did FOOD FIGHTERS. CABLE HIGHLIGHTS:  Despite a two-tenths drop from last week to 0.81, MTV’s TEEN MOM was again the Thursday cable leader.  (It was down similarly in the F12-34 demo, at 1.27 after last week’s 1.48.)  Its lead-out ONE BAD CHOICE, […]