DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  BIG BROTHER gained 0.1 in final numbers, and both episodes of MARLON and the 10PM MODERN FAMILY rerun lost the same.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season finale of FX’s SNOWFALL dropped 0.05 to 0.39.  E!’s TOTAL BELLAS returned […]

        NETWORK FINALS:  THE LAST DAYS OF MICHAEL JACKSON and the YOUNG SHELDON rerun gained 0.1 in final numbers, but the LIFE IN PIECES rerun lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was TNT’s turn with an NBA PLAYOFFS game at […]

        NETWORK FINALS:  THE FOUR lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season finale of Bravo’s SOUTHERN CHARM led Thursday cable, up 0.05 from its last airing 2 weeks ago to 0.58, with lead-out GIRLFRIENDS’ GUIDE TO DIVORCE up […]

  The declines continued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  […]

  NETWORK UPDATE:  Lots of 0.1 adjustments, with bumps for NBC’s 4TH OF JULY FIREWORKS SPECTACULAR and FOX’s MAJOR LEAGUE BASEBALL coverage, and declines for the 8PM THE MILLERS and the 9PM THE MCCARTHYS burn-offs as well as the rerun of the BRUCE JENNER INTERVIEW.  There was also a 0.2 drop for the 48 HOURS rerun. […]

  Airing a regular line-up on July 4th didn’t work out well for CBS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 3.6, up 0.8 from last week’s game.  Elsewhere, THE BIG BANG THEORY and SUPERNATURAL gained 0.1 in final numbers, while WILL & GRACE lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s Lakers vs. Nuggets […]