We’ve reached the broadcast networks’ Upfront Week… which used to be a lot more central to our television lives than it is now.  Ratings everywhere are down, and there’s no reason to think they’ve hit bottom, which has caused seismic changes in the ways networks make scheduling decisions.  Among other things, with revenues from on-air […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

Based on the fast national ratings for Sunday, the Academy Awards telecast should average around a 13.4 rating with adults 18-49 (adjusting the preliminary 12.1 rating upward to account for the Pacific time zone seeing the show three hours before the normal network feed pattern).  If our estimated adjustment is correct, this would be the […]

  A better than usual night for THE VOICE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  NON-STOP (Universal) has taken the initial lead over SON OF GOD (20th) with a tight Friday win, according to preliminary numbers at Deadline, but the weekend race is far from over.  Non-Stop reportedly took in $9.5M on Friday (including around $700K on Thursday night), with Son of God close behind at $9M+ (including $1.2M […]

  Some crossovers work better than others. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

    Anyone watching network television last night needs to get an HBO subscription and find AMC on their channel guides, because there were stunning episodes of Mad Men and Game of Thrones on hand, even by those series’ remarkable standards (as well as the best-so-far half-hours of Girls and Veep).  But yes, test patterns […]

With the Fourth of July falling on a Wednesday, most of the past week performed like weekend days, driving the seven-day domestic box office haul to one of the highest in recent memory. The Past Week: Total Box Office Volume All films in wide release playing between July 2 and July 8 grossed an incredible […]