Broadway didn’t stand a chance against basketball. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

Based on Friday’s grosses, weekend #18 of 2014 looks like $144 million for the top 12 films Friday-Sunday, down 25% from the norm for this weekend.   Opening at 4,324 theaters, The Amazing Spider-Man 2 from Sony grossed $35.5 million late Thursday through Friday, putting the film on track for a $92.3 million opening weekend (somewhat above our […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday February 7 and Sunday February 8, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. College Basketball Saturday 1.29 rating CBS 1:00 pm Notre Dame at Duke 0.47 rating FOX 2:00 […]

  NBC bid adieu for the season to its highest-rated show. NBC:  Despite speculation that the season’s finale of SUNDAY NIGHT FOOTBALL would be a bust with Tony Romo out due to injury, the game turned out to be an edge-of-the-seat thriller, and with Dallas and Philadelphia in a win-or-go-home game, NBC had a huge […]

Ratings for Sunday’s ESPN matches show that the Knockout Stage (starting with the Round of 16) is off to a great start.  The Netherlands vs Mexico match at 11:30 am Sunday averaged 5.7 million persons 2+ watching ESPN on television, while the 3:30 pm Costa Rica vs Greece match (settled by a shoot-out) hit 5.9 […]

> In addition to region (Northeast, Midwest, South and West), time zone is a very important geographic classification for television ratings analysis.  Almost half of the population (47.4%) lives in the Eastern time zone, while 29.0% call Central home, 17.1% live in the Pacific time zone, and 6.5% live in the relative obscurity of the […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for STATION 19 and the 8PM SUPERSTORE.  In addition, the MOM rerun dropped to the next-lowest tenth.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA doubleheader was at 0.38/0.27.  Cable news was led […]

  A meh night even by Friday standards. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]