NETWORK FINALS:  The new MASTERS OF ILLUSION dropped 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Fox Sports 1’s WORLD CUP quarterfinals matches were firmly at the top of Friday cable at 1.36 for Brazil vs. Belgium, and 0.98 for Uruguay […]

  A dull night, even by summer standards. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  More season finales, scheduled or otherwise. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  OPENINGS:  Almost all the “early Friday” numbers turned out to be overly optimistic, but THE HEAT (20th) is still having a great opening, with a $13.6M first day that should put it in the neighborhood of a $37M weekend.  That puts it ahead of Melissa McCarthy’s $34.6M opening with Identity Thief, and remarkably enough, […]

  With what appears to be the exception of a sensational hold for Argo, this weekend is looking fairly lackluster, according to preliminary Friday numbers at Deadline.  PARANORMAL ACTIVITY 4 (Paramount) of course, will dominate the weekend, and because of its bargain-basement cost, it will reap plenty of profit for the studio.  But at $15M […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

The Presidents Day holiday will cause delays for national U.S. television ratings (live+same day cable and broadcast) for several days. This is how the cable and broadcast nationals should roll out the next week or so. We will update this schedule if anything changes.  (All times Pacific.) Friday 2/18 nationals available Tuesday 2/22 by 2 […]

  NETWORK UPDATE:  Once the final round of THE MASTERS TOURNAMENT was adjusted out of the numbers, all of CBS’s line-up went down, by 0.3 for 60 MINUTES (to 1.8), and by 0.1 for each of MADAM SECRETARY (1.4), THE GOOD WIFE (1.1) and BATTLE CREEK (0.7).  Elsewhere, AMERICA’S FUNNIEST HOME VIDEOS gained 0.1. Ratings […]