NETWORK FINALS:  WINTER OLYMPICS coverage adjusted to 6.5.  Elsewhere, the WHO SHOT BIGGIE & TUPAC? rerun gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader sandwiched the top 3 slots on Friday cable at 0.59/0.50.  On Discovery, a […]

  Viewers weren’t enthused about a Trump-less CELEBRITY APPRENTICE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

Based on Friday’s grosses, weekend #47 of 2014 now looks like $187 million for the top 12 films Friday-Sunday, down from yesterday’s estimate ($194 million) and now basically even with the norm for this weekend ($186 million) and down a sizable -14% from the same weekend last year. Opening at 4,151 theaters, The Hunger Games: Mockingjay […]

The 35th weekend of 2012 is looking like $81 million for the Top 12 films Friday-Sunday, about the same as the last few Labor Day weekends.  The Possession broke out of the pack to open at #1 with an okay $16 million for the three-day portion of the holiday weekend.      The Possession from […]

        NETWORK FINALS:  The DEMOCRATIC CANDIDATES DEBATE adjusted to 2.1 in finals, the same as Night 2 of NBC’s June debate.  FOX’s MLB BASEBALL game adjusted to 0.4.  Elsewhere, BIG BROTHER gained 0.1 in final numbers, while THE OUTPOST and the FBI rerun lost the same.          Broadcast Official […]

Thursday ratings.  The broadcast networks totaled a 3.4 rating with adults 18-49 last night, almost exactly the 3.3 rating from Independence Day 2012 (on a Wednesday night).  NBC won the little-viewed night and was up 13% from July 4 last year.  Although Macy’s 4th of July Fireworks Spectacular was higher rated last year (1.8 rating […]

  The NFL PLAYOFFS stomped everything else. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  The sitcom events on NBC didn’t change very much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]